Flaregames

Initially, Flaregames aimed to create mobile reality games that integrated real-world elements like location and weather. However, the company later pivoted its strategy to focus more on publishing and co-development with external studios, which proved to be a more successful model. This business model involves collaborating with talented development studios worldwide to launch and manage free-to-play titles. Revenue is primarily generated through in-app purchases within its portfolio of games. The company's strategy shifted to a publishing model where it supports third-party developers, providing expertise in free-to-play monetization, live operations, and user acquisition. This led to the launch of the Flare Accelerator in 2017, a €20 million program to fund and support mid-to-late stage projects from emerging developers.

The company's portfolio includes a variety of genres such as action, real-time strategy, and role-playing games. Notable titles published by Flaregames include *Royal Revolt 2*, *Nonstop Knight*, *Zombie Gunship Survival*, and *Warhammer Combat Cards*. A significant milestone was the acquisition of Kopla Games in August 2016, the developer behind *Nonstop Knight*, following a successful partnership. This acquisition was part of a strategy to build a portfolio of games developed either with external partners or through in-house studios. In 2018, the company underwent a restructuring, which resulted in co-founder Klaas Kersting stepping down as CEO and Todd English taking over the role. Kersting subsequently founded Phoenix Games in 2019, a separate entity focused on acquiring studios.