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FitMatch

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Helping shoppers find the best-fitting clothes for their body type

Fort Lauderdale, United StatesFounded 2018AI
Valuation $50–100M Last recorded · 2023
Headcount <100 Current team size
Total funding $10–50M Disclosed equity funding
Unlock exact values This page shows ranges. Dealroom has the exact numbers for FitMatch and the history behind them.

About FitMatch

Fitmatch.ai operates in the retail technology market, offering a cutting-edge solution to enhance the shopping experience through 3D shape scanning and personalized product matching. Utilizing advanced LiDAR scanning technology, Fitmatch.ai accurately captures a consumer's unique body shape, which is then used to curate products that fit perfectly, ensuring customers look and feel their best. This technology is particularly beneficial for plus-sized individuals who often face challenges with inconsistent sizing across different brands. By providing precise recommendations, Fitmatch.ai elevates the in-store experience, leading to increased sales, higher average order values, and reduced return rates. The company's business model revolves around partnering with retailers to integrate its patented shape matching technology into their operations, thereby driving revenue through subscription fees and service charges. Fitmatch.ai prioritizes data privacy, ensuring that no identifiable characteristics are captured during the scanning process. The company's target clients include retail businesses looking to improve customer satisfaction and operational efficiency.

Source: Dealroom company data

At a glance

Status
Operational
Founded
2018
Headquarters
Fort Lauderdale, United States
Employees
41
Open positions
2
Dealroom signal
62.9/100
Industry
Enterprise Software
Sector
AI
Technology
Artificial Intelligence
Business model
SaaS
Client focus
b2b

Funding history

6 recorded events

Company financing events and reported valuations.

Deal typeDateAmountValuationInvestorsSource
LATE VCEquity / VC Jul 2023 $5.3M $21M Midlothian Angel Network —
EARLY VC✓Equity / VC Feb 2023 $10M $40M Alante Capital ↗
Showing the latest 2 of 6 recorded eventsBook a demo for the full funding history →

Growth signals

FitMatch website traffic

Latest recorded traffic for FitMatch is 5K monthly website visits, down 21.9% over the last three months. FitMatch's team declined 10.9% over the past year.

Latest monthly visits5K 3-month web change-21.9% 1-year team growth-10.9%
Summary metrics are public; monthly history is available with a demoCompare with peers →

Similar companies

Closest operating peers by Dealroom taxonomy

Company identity and context are open; selected comparison metrics preview what is available on the platform.

Showing 8 of the closest matchesCompare every metric →

Investments and acquisitions

Capital deployed

Recent portfolio relationships for companies that also act as investors or acquirers.

Investors

8 investors on the cap table

From Dealroom's funding and investor records, grouped by the round each investor first entered.

Seed2 investors entered at this stage

  • Fabletics
  • Alante Capital

Series A2 investors entered at this stage

  • Roarks Drift
  • LoftyInc Capital

Series B and later1 investor entered at this stage

  • Midlothian Angel Network

Other known investors3 additional known investors

  • Karla Mora
  • Leslie Harwell
  • Swanston Family Ventures
Team profiled 9 named & role-tagged
Founders Hidden — book a demo/100 quality score
Key operators 1 quality Hidden — book a demo/100
Potential founders Hidden — book a demo likely future founders
Startup mafia Hidden — book a demo alumni-founded startups
Talent movements Hidden — book a demo in · Hidden — book a demo out past 12 months

Source: Dealroom Talent Intelligence.

Global footprint

Workforce and web traffic by country
Workforce by country
5 countries with
team presence
🇺🇸 United States88.2%
🇯🇲 Jamaica2.9%
🇦🇺 Australia2.9%
🇪🇸 Spain2.9%
🇮🇳 India2.9%
5 countries shown

Market sentiment

Posts on X, past 7 days

An AI-synthesised read of the highest-engagement posts about FitMatch on X, ranked by likes and reposts, corporate channels excluded.

Reading the room on X — pulling top posts and synthesizing themes…

Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour

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