Product Reports Resources Pricing Login Book a demo

First AML

Fintech · Auckland, New Zealand · Founded 2017

First AML operates within the regulatory technology (RegTech) sector, providing a comprehensive software-as-a-service (SaaS) platform to streamline Anti-Money Laundering (AML) compliance. The company was founded in Auckland, New Zealand, in 2017 by Milan Cooper (CEO), Bion Behdin (CRO), and Chris Caigou (CCO). The founders' journey began after experiencing the frustrations and inefficiencies of AML processes firsthand while working in corporate banking. They identified a significant pain point for dealmakers and compliance teams, which led to the creation of First AML in March 2018. The firm targets a diverse client base that includes financial service providers, law firms, accounting firms, and real estate agencies. Its business model is centered on providing an end-to-end due diligence platform that automates and manages customer onboarding and identity verification. Revenue is generated through tiered subscription plans—Launch, Optimise, and Transform—which are scalable based on the client's size and complexity of needs. The company's initial approach was manual, allowing the founders to understand complex edge cases before automating and scaling the solution through technology. First AML's core product, the Source platform, is an all-in-one, self-service solution for Know Your Customer (KYC) and Know Your Business (KYB) requirements. The platform integrates global data sources, risk assessment tools, case management, biometric verifications, and workflow management into a single interface. Key features include tools to visualize complex company ownership structures, automated Customer Due Diligence (CDD), and real-time monitoring. A central repository stores verification data, which allows for simple retrieval when an entity that has been previously checked needs to be verified again, creating a network effect as the customer base grows. In April 2025, First AML enhanced its KYB capabilities by partnering with Know Your Customer, integrating real-time access to company registry data from over 140 jurisdictions. Significant milestones include securing initial seed capital in September 2018, followed by a Series A funding round of $7.3 million in September 2020. A pivotal moment occurred in June 2019 when a major client's ultimatum spurred the creation of the first version of the platform. In November 2021, the company raised $21.5 million (NZ$30 million) in a Series B round led by Blackbird Ventures and Headline, fueling global expansion into Australia (2021) and the United Kingdom (2022). By November 2022, First AML had received multiple awards, including from RegTech Australia and the New Zealand Hi-Tech Awards. Keywords: regulatory technology, anti-money laundering, KYC, KYB, compliance software, customer due diligence, identity verification, workflow automation, financial crime, risk management

Valuation $0–100M
Revenue $10–50M
Headcount 100–500
Total funding $10–50M
Unlock exact values This page shows ranges. Dealroom has the exact numbers for First AML and the history behind them.

Investors

8 investors on First AML's cap table

Sourced from Dealroom's funding history. Investor profile links are shown where available.

Series A 5 investors entered at this stage
Bedrock
Chris Heaslip
Icehouse Ventures
Blackbird Ventures
Eliot Crowther
Series B+ 3 investors entered at this stage

Global footprint

Where First AML has talent and traffic

Workforce by country
4 countries with
team presence
🇳🇿 New Zealand56.2%
🇬🇧 United Kingdom24.7%
🇦🇺 Australia17.8%
🇺🇸 United States1.4%
4 countries shown
Web traffic by country
89K monthly visits
across markets
🇳🇿 New Zealand41%
🇦🇺 Australia31.3%
🇬🇧 United Kingdom15.8%
🇺🇸 United States3%
🇨🇦 Canada1.7%
Top 5 markets shown

Talent graph

The shape of First AML's talent

Dealroom maps First AML's team person by person — pinpointing the standout operators and scoring them across the six dimensions investors underwrite. The counts and shape below are a public preview; the named individuals and exact scores live in the platform.

12 team members profilednamed & role-tagged by Dealroom
100 employeestotal headcount
4 executives & foundersidentified by name
DimensionScore
AI Talent Score hidden — book a demo
Engineering Score hidden — book a demo
Product Score hidden — book a demo
Go-to-market Score hidden — book a demo
Leadership Score hidden — book a demo
Research Score hidden — book a demo
Book a demo to unlock First AML's exact scores

Source: Dealroom Talent Intelligence. Public profiles show counts and the team's shape only — request a demo for the named individuals, per-person seniority and tenure, and team benchmarks vs peers.

Market sentiment

What the market is saying about First AML

An AI-synthesized read of the highest-engagement posts about First AML on X over the past 7 days. We rank by likes & retweets, ignore corporate channels, and surface the themes that broke out from real people.

Reading the room on X — pulling top posts and synthesizing themes…

Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour

See First AML on the full Dealroom platform

Live deal flow, founder pedigree, hiring signals, revenue trajectory, and the full cap table.