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Finaloop
America's Leading eCommerce Bookkeeping & Tax Service | Finaloop
About Finaloop
Finaloop is a financial technology company that specializes in providing automated bookkeeping and real-time financial insights for direct-to-consumer (DTC) ecommerce brands. The company operates in the financial services and ecommerce sectors, targeting small to medium-sized online retailers who need accurate and timely financial data to make informed business decisions.
Finaloop's business model revolves around offering a subscription-based service that integrates seamlessly with ecommerce platforms to deliver flawless financials and actionable data. This allows clients to understand their financial health, optimize their expenses, and make strategic adjustments in real-time. The company generates revenue through subscription fees, which vary based on the level of service and features required by the client.
By leveraging advanced algorithms and a team of ecommerce finance experts, Finaloop helps businesses save money, improve their return on ad spend (ROAS), and adjust pricing strategies based on accurate financial data. The platform also provides insights into cost benchmarks, loan options, and other financial metrics crucial for the growth and sustainability of ecommerce brands.
Source: Dealroom company dataAt a glance
- Status
- Operational
- Founded
- 2018
- Headquarters
- New York City, United States
- Employees
- 88
- Open positions
- 2
- Dealroom signal
- 62.3/100
- Industry
- Fintech
- Sub-industry
- Financial Management Solutions
- Sector
- Fintech, Accounting, Tax, Legal, Tax and Accounting
- Business model
- Marketplace & ecommerce, SaaS
- Client focus
- b2b
Knowledge graph
More headlines
Funding history
Company financing events and reported valuations.
| Deal type | Date | Amount | Valuation | Investors | Source |
|---|---|---|---|---|---|
| SERIES AOther financing | Jun 2024 | $35M | $140M | Accel · Aleph · Commerce Ventures · Vesey Ventures | ↗ |
| SEEDOther financing | Oct 2021 | $15M | $61M | Accel · Aleph | — |
Growth signals
Latest recorded traffic for Finaloop is 50K monthly website visits, down 13.8% over the last three months. Finaloop's team declined 3.3% over the past year.
Similar companies
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Investments and acquisitions
Recent portfolio relationships for companies that also act as investors or acquirers.
Investors
From Dealroom's funding and investor records, grouped by the round each investor first entered.
Seed7 investors entered at this stage
Series A3 investors entered at this stage
Lightspeed Venture Partners
Commerce Ventures
Vesey Ventures
Source: Dealroom Talent Intelligence.
Global footprint
team presence
Market sentiment
An AI-synthesised read of the highest-engagement posts about Finaloop on X, ranked by likes and reposts, corporate channels excluded.
Reading the room on X — pulling top posts and synthesizing themes…
Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour
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