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Eyeota
Help publishers, agencies and advertisers collect, analyze, augment and activate their audience data
About Eyeota
Eyeota is a data transformation company that serves global enterprises, including leading brands, publishers, and data companies. The company specializes in helping its clients onboard, enrich, and activate their data assets across various global markets, digital geographies, and channels. Eyeota operates in the digital marketing and advertising sector, providing solutions that enable businesses to harness the power of first-party data for better marketing and advertising results. The business model revolves around offering data onboarding, enrichment, and activation services, which help clients maximize the value of their data for business growth. Eyeota generates revenue through service fees and subscriptions for its data solutions. The company is part of the Dun & Bradstreet family, which enhances its reach and capabilities in delivering superior digital marketing outcomes.
Source: Dealroom company dataAt a glance
- Status
- Acquired
- Founded
- 2010
- Headquarters
- Singapore, Singapore
- Employees
- 83
- Open positions
- None listed
- Dealroom signal
- 70.4/100
- Industry
- Marketing, Enterprise Software
- Sub-industry
- Adtech, Marketing Analytics
- Sector
- Marketing, Analytics, Publishing
- Business model
- SaaS
- Client focus
- b2b
Latest news
Press, funding announcements and product moves mentioning Eyeota.
Funding history
Company financing events and reported valuations.
| Deal type | Date | Amount | Valuation | Investors | Source |
|---|---|---|---|---|---|
| ACQUISITION✓Exit | Nov 2021 | $0 | — | Dun & Bradstreet | — |
| SERIES B✓Equity / VC | Jan 2018 | $13M | $50M | Jolt Capital · Project A · Qualgro | ↗ |
Growth signals
Latest recorded traffic for Eyeota is 24K monthly website visits, up 33.3% over the last three months. Eyeota's team declined 14.4% over the past year.
Similar companies
Company identity and context are open; selected comparison metrics preview what is available on the platform.
Investors
From Dealroom's funding and investor records, grouped by the round each investor first entered.
Seed5 investors entered at this stage
Project A
BlackRock
Nucam Ventures
TA Ventures
Heilemann Ventures
Series A4 investors entered at this stage
Global Brain Corporation
Headline
Jolt Capital
Qualgro
Other known investors3 additional known investors
Dun & Bradstreet
Akio T.
Earlybird Venture Capital
Source: Dealroom Talent Intelligence.
Global footprint
team presence
Market sentiment
An AI-synthesised read of the highest-engagement posts about Eyeota on X, ranked by likes and reposts, corporate channels excluded.
Reading the room on X — pulling top posts and synthesizing themes…
Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour
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