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Everytable

eCommerce & Marketplaces · Los Angeles, United States · Founded 2016

Everytable operates as a public benefit corporation with a mission to address food injustice by making nutritious meals accessible and affordable. Founded in 2016 by Sam Polk and David Foster, the company was born from Polk's experience running a nonprofit called FEAST, which provided nutrition education to families in South Los Angeles. Polk, a former Wall Street hedge fund trader, was inspired to create a scalable, for-profit solution after recognizing the limitations of the nonprofit model in creating systemic change. His personal journey, which included growing up witnessing economic disparity, shaped his desire to build a business that balances ambition with a mission for a more equitable world. The company's business model is designed for efficiency and social impact. It utilizes a central commissary kitchen to prepare fresh, scratch-made meals which are then distributed to a network of small-footprint, grab-and-go retail stores, a subscription delivery service, and tech-enabled SmartFridges placed in offices and on campuses. This centralized production significantly reduces operational costs at the store level, as locations do not require full kitchens. A key component of Everytable's strategy is a variable pricing model; meal prices are adjusted based on the median income of the neighborhood each store serves, making the same healthy meals more affordable in lower-income areas. Revenue is generated through direct sales at retail locations, recurring revenue from meal subscriptions, and foodservice contracts. Everytable offers a rotating menu of over 28 chef-prepared meals, including salads, bowls, wraps, and breakfast items, with options for various dietary needs. In addition to individual meals, the company has introduced family-style meals designed to feed up to four people affordably. To further its social mission, Everytable launched a Social Equity Franchise Program in 2021. This initiative provides a pathway to business ownership for entrepreneurs from marginalized communities by offering access to capital and comprehensive training, removing significant barriers to entry in the franchise industry. The company also runs a "Pay It Forward" program, allowing customers to purchase meals for those in need. Keywords: food justice, meal delivery, social enterprise, affordable nutrition, grab-and-go, central kitchen model, variable pricing, social equity franchise, prepared meals, food accessibility