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Ever-eden

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A webshop that offers organic skincare and hair products for both mothers and babies

New York City, United StatesFounded 2019Wellness Beauty
Valuation $100–250M Last recorded · 2022
Revenue $100–500M Latest reported FY
Headcount <100 Current team size
Total funding $10–50M Disclosed equity funding
Unlock exact values This page shows ranges. Dealroom has the exact numbers for Ever-eden and the history behind them.

About Ever-eden

Evereden is a skincare company that focuses on creating safe and effective products for babies, kids, and pregnant women. The company is founded and operated by moms who are also medical professionals, ensuring that their products are both safe and beneficial. Evereden uses natural ingredients to formulate their skincare products, which are designed to nurture and protect the skin of families.

The company operates in the skincare market, specifically targeting families with young children and expectant mothers. Their product line includes baby skincare items like face creams and massage oils, kids' skincare products such as face washes and creams, and pregnancy skincare solutions including stretch mark creams and serums. Evereden also offers bundled gift sets and subscription services, allowing customers to save money and receive products regularly.

Evereden's business model is primarily direct-to-consumer, meaning they sell their products directly through their website, ever-eden.com. This allows them to maintain control over their brand and customer experience. They make money through the sale of individual products, bundled sets, and subscription services. Additionally, they offer a rewards program that encourages customer loyalty by providing discounts and special offers.

In summary, Evereden is a family-focused skincare company that combines medical expertise with natural ingredients to create safe and effective products for babies, kids, and pregnant women. They operate in the skincare market and use a direct-to-consumer business model to sell their products online.

Source: Dealroom company data

At a glance

Status
Operational
Founded
2019
Headquarters
New York City, United States
Employees
57
Open positions
2
Dealroom signal
79.5/100
Industry
Wellness Beauty
Sector
Wellness Beauty, Hard Tech
Business model
Manufacturing
Client focus
b2c

Funding history

3 recorded events

Company financing events and reported valuations.

Deal typeDateAmountValuationInvestorsSource
LATE VC✓Equity / VC Dec 2022 $2.9M $160M Undisclosed ↗
SERIES C✓Equity / VC Dec 2021 $32M $128M GSR Ventures ↗
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Financials

Revenue over time

Revenue, earnings and other financial measures where available. Years marked “E” are estimates.

YearRevenueGrowth
2026
2025
2024 —
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Growth signals

Ever-eden website traffic

Latest recorded traffic for Ever-eden is 160K monthly website visits, down 36% over the last three months. Ever-eden's team grew 3.6% over the past year.

Latest monthly visits160K 3-month web change-36% 1-year team growth+3.6%
Summary metrics are public; monthly history is available with a demoCompare with peers →

Similar companies

Closest operating peers by Dealroom taxonomy

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Showing 8 of the closest matchesCompare every metric →

Investments and acquisitions

Capital deployed

Recent portfolio relationships for companies that also act as investors or acquirers.

Investors

2 investors on the cap table

From Dealroom's funding and investor records, grouped by the round each investor first entered.

Series A1 investor entered at this stage

  • Trousdale Ventures

Series B and later1 investor entered at this stage

Team profiled 7 named & role-tagged
Founders Hidden — book a demo/100 quality score
Key operators 2 quality Hidden — book a demo/100
Potential founders Hidden — book a demo likely future founders
Startup mafia Hidden — book a demo alumni-founded startups
Talent movements Hidden — book a demo in · Hidden — book a demo out past 12 months

Source: Dealroom Talent Intelligence.

Global footprint

Workforce and web traffic by country
Workforce by country
5 countries with
team presence
🇺🇸 United States69.8%
🇨🇳 China20.9%
🇦🇺 Australia4.7%
🇬🇧 United Kingdom2.3%
🇸🇬 Singapore2.3%
5 countries shown

Market sentiment

Posts on X, past 7 days

An AI-synthesised read of the highest-engagement posts about Ever-eden on X, ranked by likes and reposts, corporate channels excluded.

Reading the room on X — pulling top posts and synthesizing themes…

Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour

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