ESociety

About ESociety

ESociety provides a cost-effective website rental and hosting platform tailored for tradesmen, contractors, and e-commerce businesses. The business model operates on a subscription basis, offering clients a comprehensive web solution at an affordable price.

The company's management team originates from the construction and e-commerce sectors. Their direct experience with the complexities and high costs associated with web development contractors motivated them to create a simplified, all-in-one solution. This background informs the design of their specialized website templates, which are pre-configured to include the necessary features for specific industries.

The core service revolves around mobile-friendly website templates designed to enhance visibility on search engines, as over 50% of online searches are conducted on phones. Clients select a design, purchase a weekly subscription, and receive a template to populate with their own content. The subscription includes website and email hosting. The templates are structured to be effective for search engine optimization; for instance, the tradesman template includes three distinct service pages to allow for the use of targeted keywords. Additional services are available, such as Google My Business setup and analytics integration to track key metrics like shopping cart abandonment.