Entoura

About Entoura

Entoura is an Australian-owned and operated healthcare company focused on the development and supply of high-quality medicinal cannabis products. Founded in 2018 by Professor Ian Brighthope, who also established Nutrition Care Pharmaceuticals, the company is based in Melbourne. The name 'Entoura' is derived from the 'entourage effect,' a theory suggesting that cannabis compounds are more effective when consumed together.

The company's business model revolves around research, education, manufacturing, and facilitating patient access to medicinal cannabis. Entoura provides a range of products, including CBD and THC oils and soft chews, developed for conditions such as insomnia, anxiety, and PTSD. Their products are manufactured in compliance with Good Manufacturing Practices (GMP) and are positioned to meet the Therapeutic Goods Administration (TGA) standards for both prescription and potential over-the-counter sales in Australia. Entoura works directly with doctors, pharmacists, and patients, offering an online support portal for education and information for all stakeholders.

A key figure in the company's development was Clare Barker, who served as General Manager. With a background in science at CSL and business development at Nutrition Care Pharmaceuticals, she was instrumental in building the Entoura brand, introducing products, and contributing to clinical research before her departure. The company actively engages in clinical trials to validate its products and supports healthcare professionals with tools and educational resources.