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Ellevest

Fintech · New York City, United States · Founded 2014

Ellevest owns and operates an online investment platform focused on women MoreLess

Ellevest is a financial company designed by women, for women, aiming to close the gender money gaps. It offers a range of services including financial planning, career coaching, investing, and banking that provides cash-back rewards. Ellevest serves primarily women but welcomes clients of all gender identities and expressions. Operating in the financial services market, Ellevest uses a digital investing platform that incorporates gender-specific salary curves and longevity data to deliver personalized financial recommendations and forecasts. The company generates revenue through membership fees and a percentage fee on investments. Ellevest also provides private wealth management services for clients looking to invest $1 million or more. The business model focuses on empowering women to achieve their financial goals through tailored advice and support.

Keywords: financial planning, career coaching, investing, cash-back banking, gender-specific, personalized recommendations, digital platform, private wealth management, women-focused, financial empowerment.

Company overview

Ellevest company information

The essential company record, classifications and operating signals in one place.

Status
Operational
Founded
2014
Headquarters
New York City, United States
Employees
50
Open positions
None listed
Dealroom signal
62.8
industryFintechsectorRisk ManagementsectorSustainable Development Goalssectorfinancial inclusionsub industryWealth ManagementsectorWealth Managementclient focusb2c

Valuation & funding

Ellevest funding history

Company financing events and reported valuations.

Deal typeDateAmountValuationInvestorsSource
SERIES BOther financing Apr 2022 $53M $212M Astia · Morningstar · Khosla Ventures · AME Cloud Ventures
SERIES AOther financing Nov 2020 $12M $49M Allianz Life Ventures
SERIES AOther financing Jul 2019 $35M $138M Astia · PayPal · MasterCard · Morningstar
SERIES AOther financing Mar 2019 Rethink Venture Capital · PSP Capital
SERIES AOther financing Sep 2017 $35M $138M Contour Venture Partners · Morningstar · Ulu Ventures · Rethink Venture Capital
EARLY VCOther financing Sep 2016 Astia · Morningstar · Ulu Ventures · Khosla Ventures
EARLY VCOther financing May 2016 Khosla Ventures
SEEDOther financing Sep 2015 Contour Venture Partners · Morningstar
Showing 8 recorded eventsUnlock the complete deal history →

Growth signals

Ellevest website traffic

Latest recorded traffic for Ellevest is 32K monthly website visits, up 10.3% over the last three months. Ellevest's team declined 13.8% over the past year.

Latest monthly visits32K 3-month web change+10.3% 1-year team growth-13.8%
Monthly website visits123 observations · Feb 2016–Jul 2026
Hover or focus a point to see its exact monthly valueCompare with peers →

Comparisons

Ellevest compared with similar companies

Dealroom’s weighted taxonomy model identifies the closest operating peers. Company identity and context stay open; selected comparison metrics preview what is available in the platform.

Showing 8 of the closest matchesCompare every metric →

Talent graph

Ellevest's talent

Book a demo to see the people
Team profiled 34 named & role-tagged
Founders Hidden — book a demo/100 quality score
Key operators 5 quality Hidden — book a demo/100
Potential founders Hidden — book a demo likely future founders
Startup mafia Hidden — book a demo alumni-founded startups
Talent movements Hidden — book a demo in · Hidden — book a demo out past 12 months

Source: Dealroom Talent Intelligence.

Investors

31 investors on Ellevest's cap table

Sourced from Dealroom's funding and investor records. Investor profile links are shown where available.

Seed 2 investors entered at this stage
Series A 29 investors entered at this stage
Khosla Ventures
Astia
Ulu Ventures
Rethink Venture Capital
Salesforce Ventures
CreditEase
PSP Capital
PayPal
MasterCard
Aspect Ventures
WestRiver Group
Pivotal Ventures
SciFi VC
GingerBread Capital
PSP Partners
Rethink Education
Allianz Life Ventures
BMO Capital Markets
AME Cloud Ventures
Bank of Montreal
Elaine P. Wynn
Cleo Capital
PayPal Ventures
Stardust Equity
Envestnet
Gaingels
New York Ventures
Halogen Ventures
The Venture Collective

Global footprint

Where Ellevest has talent and traffic

Workforce by country
3 countries with
team presence
🇺🇸 United States95.3%
🇬🇧 United Kingdom2.3%
🇲🇽 Mexico2.3%
3 countries shown

In the news

Latest news about Ellevest

Recent press, funding announcements, and product moves mentioning Ellevest — open to read from the original sources.

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Market sentiment

What the market is saying about Ellevest

An AI-synthesized read of the highest-engagement posts about Ellevest on X over the past 7 days. We rank by likes & retweets, ignore corporate channels, and surface the themes that broke out from real people.

Reading the room on X — pulling top posts and synthesizing themes…

Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour

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