E
EatClub
Customer engagement platform that gives restaurants the control to manage demand for their table
About EatClub
EatClub is an Australian-based startup operating in the food and beverage industry. Launched in 2018, the company has developed a mobile app that connects users with local restaurants offering exclusive deals. The app has a dual-purpose; it helps users discover new dining experiences while enjoying significant discounts, and it assists restaurants in filling empty tables during off-peak hours, thereby creating sustainable demand.
Read full description
The company's business model is centered around dynamic pricing, a strategy where prices fluctuate based on demand and supply. In EatClub's case, restaurants post offers when they have spare tables or want to stimulate demand. Users can then redeem these offers, enjoying up to 50% off their total bill, including drinks. The app also allows users to pay their bills using a digital EatClub Card, with the discounts automatically applied, providing a seamless and discreet experience.
EatClub's primary market is the general public who enjoy dining out, and its client base includes over 2,500 restaurants across Australia. The company has already amassed a user base of 2 million customers and continues to grow rapidly.
The company generates revenue by charging restaurants a fee for using its platform to advertise their offers. It's a win-win situation for both parties; restaurants increase their customer base and revenue during off-peak hours, and customers get to enjoy discounted meals at various times of the day.
At a glance
- Status
- Operational
- Founded
- 2017
- Headquarters
- Melbourne, Australia
- Employees
- 218
- Open positions
- 47
- Dealroom signal
- 93.6/100
- Industry
- Food
- Sub-industry
- In-store Retail & Restaurant Tech
- Sector
- Food, Restaurants Management
- Technology
- Mobile app
- Business model
- SaaS
- Client focus
- b2b, b2c
Latest news
Press, funding announcements and product moves mentioning EatClub.
Funding history
Company financing events and reported valuations.
| Deal type | Date | Amount | Valuation | Investors | Source |
|---|---|---|---|---|---|
| SERIES B✓Equity / VC | Feb 2026 | $17M | $129M | EVP Capital · CoAct Capital | ↗ |
| SERIES A✓Equity / VC | May 2025 | $12M | $65M | CoAct Capital · Gandel Invest · Marbruck | ↗ |
Financials
Revenue, earnings and other financial measures where available. Years marked “E” are estimates.
Growth signals
Latest recorded traffic for EatClub is 260K monthly website visits, up 18.2% over the last three months. EatClub's team grew 22.5% over the past year.
Open positions
Similar companies
Company identity and context are open; selected comparison metrics preview what is available on the platform.
Investors
From Dealroom's funding and investor records, grouped by the round each investor first entered.
Series A5 investors entered at this stage
Equity Venture Partners
CoAct Capital
Gandel Invest
Marbruck- ECEVP Capital
Other known investors3 additional known investors
Alium Capital Management
One Ventures
Platform Advisory Partners
Source: Dealroom Talent Intelligence.
Global footprint
team presence
Market sentiment
An AI-synthesised read of the highest-engagement posts about EatClub on X, ranked by likes and reposts, corporate channels excluded.
Reading the room on X — pulling top posts and synthesizing themes…
Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour
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