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Dagangan

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An online demand aggregation platform that provides an ordering system and delivery service

Sleman Regency, IndonesiaFounded 2019eCommerce & Marketplaces
Valuation $50–100M Last recorded · 2022
Headcount 2–5k Current team size
Total funding $10–50M Disclosed equity funding
Unlock exact values This page shows ranges. Dealroom has the exact numbers for Dagangan and the history behind them.

About Dagangan

Dagangan.com is a startup that operates in the retail sector, primarily serving small-scale retailers, warung owners (small family-owned businesses), and producers in various villages. The company's primary business model revolves around providing a wide range of high-quality and affordable products, which are competitively priced compared to other sellers in the market.

The company's unique selling proposition is its ability to significantly increase the revenue of warung owners who join their platform, with an average increase of 2x. This is achieved by providing them with a larger variety of products at lower prices, which attracts more customers and increases sales.

In addition to serving retailers and producers, Dagangan.com also contributes to local economic growth by creating job opportunities for local talents. The company is impact-driven and is committed to making a real change in the local economy.

Dagangan.com also takes the security of its clients seriously, regularly advising them to be vigilant against fraud. The company has a series of safety tips, known as "Aman Bareng Dagangan", to help its clients protect themselves against scams.

Furthermore, Dagangan.com is involved in initiatives to support the growth of micro-businesses in rural areas. In collaboration with Kemenkop UKM and Investree, the company has developed a financing acceleration program based on the cluster entrepreneurship of warung businesses.

Source: Dealroom company data

At a glance

Status
Operational
Founded
2019
Headquarters
Sleman Regency, Indonesia
Employees
2,354
Open positions
None listed
Dealroom signal
94.2/100
Industry
Food
Sub-industry
Food Logistics & Delivery, AgriTech
Sector
eCommerce & Marketplaces, Supply Chain Management, Hard Tech
Technology
Mobile app
Business model
Marketplace & ecommerce
Client focus
b2c

Funding history

5 recorded events

Company financing events and reported valuations.

Deal typeDateAmountValuationInvestorsSource
EARLY VC✓Equity / VC May 2024 $0 — W Corporation ↗
EARLY VC✓Equity / VC Jun 2022 $6.6M $58M Hendra Kwik · BTPN Syariah ↗
Showing the latest 2 of 5 recorded eventsBook a demo for the full funding history →

Growth signals

Dagangan website traffic

Latest recorded traffic for Dagangan is 720 monthly website visits, down 44.6% over the last three months. Dagangan's team grew 22.9% over the past year.

Latest monthly visits720 3-month web change-44.6% 1-year team growth+22.9%
Summary metrics are public; monthly history is available with a demoCompare with peers →

Investments and acquisitions

Capital deployed

Recent portfolio relationships for companies that also act as investors or acquirers.

Investors

13 investors on the cap table

From Dealroom's funding and investor records, grouped by the round each investor first entered.

Seed4 investors entered at this stage

  • The Bluebird Group
  • 500 Global
  • Spiral Ventures
  • CyberAgent Capital

Series A7 investors entered at this stage

  • Plug and Play
  • MMS Group
  • K3 ventures
  • Monk's Hill Ventures
  • BTPN Syariah
  • Hendra Kwik
  • W Corporation

Other known investors2 additional known investors

  • Sanabil Accelerator by 500 Global
  • Unreasonable Group
Team profiled 7 named & role-tagged
Founders Hidden — book a demo/100 quality score
Key operators 3 quality Hidden — book a demo/100
Potential founders Hidden — book a demo likely future founders
Startup mafia Hidden — book a demo alumni-founded startups
Talent movements Hidden — book a demo in · Hidden — book a demo out past 12 months

Source: Dealroom Talent Intelligence.

Global footprint

Workforce and web traffic by country
Workforce by country
2 countries with
team presence
🇮🇩 Indonesia98.3%
🇦🇪 United Arab Emirates1.7%
2 countries shown

Market sentiment

Posts on X, past 7 days

An AI-synthesised read of the highest-engagement posts about Dagangan on X, ranked by likes and reposts, corporate channels excluded.

Reading the room on X — pulling top posts and synthesizing themes…

Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour

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