Da Yujingji

About Da Yujingji

Da Yujingji (Beijing) Network Technology Co., Ltd., also known as Elestorm, is a game development and operations company founded in 2016. The firm specializes in developing casual games for the European and American markets, with a particular focus on the Bingo genre. Its primary products include titles such as "Bingo Party," "Bingo Scapes," "Bingo Journey," "Bingo Wild," and "Solitaire Happy Land." These games are distributed on platforms like the App Store, Facebook, and Google Play, and are accessible on various mobile devices.

The company's business model centers on creating engaging gameplay and then monetizing user traffic through a combination of in-app advertising (IAA) and in-app purchases (IAP), such as virtual items. Da Yujingji has demonstrated strong development capabilities, utilizing data mining and precise marketing strategies to enhance its market share and revenue. One of its flagship products, "Bingo Party," became one of the top three games in the Bingo category globally within two months of its launch. The company has maintained rapid revenue growth since its inception and its games have a large and loyal user base.

Da Yujingji was acquired by Shanghai Yaoji Technology Co., Ltd. (Yaoji Poker), a major Chinese poker card manufacturer that has expanded into the technology and gaming sectors. This acquisition was part of Yaoji's strategy to strengthen its mobile gaming business. Da Yujingji operates from offices in Beijing and Chengdu. The company's legal representative is Sun Ye, and Yao Shuobin serves as the chairman.