C
Culture Trip
Consumer Services · London, United Kingdom · Founded 2011
Brings you personalized content and recommendations, wherever you are, wherever you go MoreLess
Culture Trip is a travel startup that operates in the tourism industry, offering immersive travel experiences to its customers. The company's primary service is the creation of curated trips that range from 5 to 16 days, targeting solo travelers, couples, and groups of friends. These trips are designed to provide authentic experiences that are difficult to curate independently, led by local insiders who are knowledgeable about the destination.
The company's business model revolves around offering premium travel packages that include accommodation in 4-star or 5-star hotels. These packages are priced competitively, with the company often offering discounts on trips booked for specific periods, such as January to March. This pricing strategy is designed to incentivize early bookings and attract customers looking for high-quality travel experiences at a lower cost.
Culture Trip also offers a subscription service, where customers can sign up for their newsletter and receive discounts on their unique trips. This serves as a customer retention strategy, encouraging repeat business and fostering a community of "Culture Trippers".
In addition to its travel services, Culture Trip is also committed to sustainable tourism. The company is part of the Tourism Declares Climate Emergency initiative and is working towards achieving net zero carbon emissions. This commitment to sustainability is reflected in their travel packages, which are designed to be flightless in destination, reducing the carbon footprint of their trips.
In terms of revenue, Culture Trip makes money by selling these travel packages to customers. The company also likely generates additional revenue through partnerships with hotels and other service providers included in their travel packages.
Keywords: Travel, Tourism, Curated Trips, Premium Accommodation, Discounts, Subscription Service, Sustainable Tourism, Climate Emergency Initiative, Revenue Generation, Partnerships.
Company overview
Culture Trip company information
The essential company record, classifications and operating signals in one place.
- Status
- Acquired
- Founded
- 2011
- Headquarters
- London, United Kingdom
- Employees
- 85
- Open positions
- None listed
- Dealroom signal
- 66.0
Valuation & funding
Culture Trip funding history
Company financing events and reported valuations.
| Deal type | Date | Amount | Valuation | Investors | Source |
|---|---|---|---|---|---|
| ACQUISITIONOther financing | Feb 2024 | $0 | — | U.S. News & World Report | ↗ |
| SERIES COther financing | Aug 2020 | $45M | $400M | PPF Group | ↗ |
| FundingOther financing | Mar 2019 | $0 | — | Undisclosed | — |
| SERIES BOther financing | Apr 2018 | $80M | $320M | PPF Group | ↗ |
| SERIES AOther financing | Oct 2016 | $20M | $80M | PPF Group | ↗ |
| SEEDOther financing | Jun 2015 | Undisclosed | — | ||
| ANGELOther financing | Sep 2013 | Undisclosed | — |
Financials
Revenue, earnings and profit over time
Reported history and available estimates. Estimated years are marked “E”; sparse fields are left blank rather than inferred.
| Year | Revenue | Growth | EBITDA | Margin |
|---|---|---|---|---|
| 2026 | $2.4M | 0% | −$24M | -962.3% |
| 2025 | $2.4M | 0% | −$24M | -962.3% |
| 2024 | $2.4M | 0% | −$24M | -962.3% |
| 2023 | $2.4M | 0% | −$24M | -962.3% |
| 2022 | $2.4M | +26.1% | −$24M | -962.3% |
| 2021 | $1.9M | +11.5% | −$24M | -1213.3% |
| 2020 | $1.7M | — | −$41M | -2354.3% |
Growth signals
Culture Trip website traffic
Latest recorded traffic for Culture Trip is 840K monthly website visits, up 2.4% over the last three months. Culture Trip's team declined 22% over the past year.
Comparisons
Culture Trip compared with similar companies
Dealroom’s weighted taxonomy model identifies the closest operating peers. Company identity and context stay open; selected comparison metrics preview what is available in the platform.
Talent graph
Culture Trip's talent
Source: Dealroom Talent Intelligence.
Investors
2 investors on Culture Trip's cap table
Sourced from Dealroom's funding and investor records.


Global footprint
Where Culture Trip has talent and traffic
team presence
In the news
Latest news about Culture Trip
Recent press, funding announcements, and product moves mentioning Culture Trip — open to read from the original sources.
Market sentiment
What the market is saying about Culture Trip
An AI-synthesized read of the highest-engagement posts about Culture Trip on X over the past 7 days. We rank by likes & retweets, ignore corporate channels, and surface the themes that broke out from real people.
Reading the room on X — pulling top posts and synthesizing themes…
Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour
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