Crowdtap

An online marketing service that enables brands to engage with their social media followers through online games, surveys, and contests. Users can earn rewards, such as gift cards and product samples, for their participation.

The company's platform allows marketers to collaborate with a targeted group of influential consumers, enabling them to create user-generated content and gain valuable insights. This approach helps brands to build authentic relationships with their customers and drive brand advocacy.

Crowdtap serves a wide range of clients, including major brands like General Mills, Heineken, Kraft Foods, P&G, Verizon, Walmart, and Yum Brands. The company operates in the social influence marketing sector, which is a rapidly growing segment of the digital advertising market.

Keywords: influencer marketing, consumer insights, user-generated content, brand advocacy, social media engagement, market research, customer feedback, rewards platform, digital advertising, consumer polling