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Croud

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Global ​digital ​marketing ​agency, who covers SEO, content, ​paid ​social, ​programmatic, creative ​and ​analytics

London, United KingdomFounded 2012Marketing
Valuation $100–250M Last recorded · 2019
Revenue $10–50M Latest reported FY
Headcount 500–1k Current team size
Total funding $10–50M Disclosed equity funding
Unlock exact values This page shows ranges. Dealroom has the exact numbers for Croud and the history behind them.

About Croud

Croud is a global full-service digital agency that specializes in driving sustainable growth for brands in the modern marketing landscape. The company partners with leading global brands to integrate thoughtful analytics, planning, and strategy into their marketing execution. Croud operates in the digital marketing sector, serving a diverse range of clients from various industries, including Fortune 500 companies and emerging businesses. The agency's business model is built on a combination of in-house expertise and a worldwide network of over 2,400 'Croudies'—freelance digital marketing specialists—connected through proprietary technology. This hybrid model allows Croud to offer scalable and flexible marketing solutions tailored to the unique needs of each client. Revenue is generated through a mix of retainer fees, project-based work, and performance-based incentives, ensuring alignment with client success. Croud's strategic growth centers include locations like Atlanta, which serves as a hub for North American expansion. The company is committed to fostering a diverse and inclusive culture, prioritizing the mental, physical, and emotional well-being of its employees.

Source: Dealroom company data

At a glance

Status
Acquired
Founded
2012
Headquarters
London, United Kingdom
Employees
724
Open positions
29
Dealroom signal
65.1/100
Industry
Marketing
Sub-industry
Marketing Analytics
Sector
Marketing, Agency, Pay Per Result, uk is8 creative industries
Client focus
b2b
Investment activity
4 companies, latest Jun 2024
Capital deployed
—
Preferred round
ACQUISITION

Funding history

2 recorded events

Company financing events and reported valuations.

Deal typeDateAmountValuationInvestorsSource
BUYOUT✓Exit Oct 2024 $0 — ECI Partners ↗
LATE VC✓Equity / VC Nov 2019 $40M $158M LDC ↗
Showing the latest 2 of 2 recorded eventsBook a demo for the full funding history →

Financials

Revenue over time

Revenue, earnings and other financial measures where available. Years marked “E” are estimates.

YearRevenueGrowth
2026
2025
2024
2023
2022
2021
2020 —
Company filings, research estimates and Dealroom dataBook a demo for the full financial model →

Growth signals

Croud website traffic

Latest recorded traffic for Croud is 49K monthly website visits, up 4.3% over the last three months. Croud's team declined 1.8% over the past year.

Latest monthly visits49K 3-month web change+4.3% 1-year team growth-1.8%
Summary metrics are public; monthly history is available with a demoCompare with peers →

Similar companies

Closest operating peers by Dealroom taxonomy

Company identity and context are open; selected comparison metrics preview what is available on the platform.

Showing 8 of the closest matchesCompare every metric →

Investors

2 investors on the cap table

From Dealroom's funding and investor records, grouped by the round each investor first entered.

Series B and later2 investors entered at this stage

  • LDC
  • ECI Partners
Team profiled 39 named & role-tagged
Founders Hidden — book a demo/100 quality score
Key operators 6 quality Hidden — book a demo/100
Potential founders Hidden — book a demo likely future founders
Startup mafia Hidden — book a demo alumni-founded startups
Talent movements Hidden — book a demo in · Hidden — book a demo out past 12 months

Source: Dealroom Talent Intelligence.

Global footprint

Workforce and web traffic by country
Workforce by country
51 countries with
team presence
🇬🇧 United Kingdom47.8%
🇺🇸 United States26.4%
🇷🇸 Serbia2.6%
🇮🇹 Italy1.7%
🇦🇪 United Arab Emirates1.7%
Top 5 of 51 shown

Market sentiment

Posts on X, past 7 days

An AI-synthesised read of the highest-engagement posts about Croud on X, ranked by likes and reposts, corporate channels excluded.

Reading the room on X — pulling top posts and synthesizing themes…

Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour

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