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CRMBonus

Fintech · Brazil · Founded 2018

CRMBonus is a platform that uses data and artificial intelligence to enhance the relationship between companies and their customers. The company primarily serves the retail sector, offering a suite of tools to increase sales and foster customer loyalty. The core of the CRMBonus platform is a "giftback" system, which provides customers with a bonus after a purchase, encouraging them to return to the store. This system is designed to increase sales by 10% to 20% within 100 days, with an effective discount of less than 2%. The platform also includes features for managing the entire customer lifecycle, from acquisition to retention. CRMBonus provides real-time dashboards and complete reports, allowing businesses to monitor the adoption, conversion, and impact of their loyalty programs on revenue. This data-driven approach enables companies to fine-tune their strategies for maximum effectiveness. Founded in 2018, the company has grown from a retail cashback solution to a sophisticated customer relationship management platform. The business model is based on providing a technology solution that integrates with a company's existing systems to drive measurable growth. Keywords: customer loyalty, giftback, retail technology, sales growth, customer relationship management, data analytics, marketing automation, customer retention, e-commerce, POS

Valuation $100–500M
Revenue $10–50M
Headcount 100–500
Total funding $100–500M
Unlock exact values This page shows ranges. Dealroom has the exact numbers for CRMBonus and the history behind them.

Investors

8 investors on CRMBonus's cap table

Sourced from Dealroom's funding history. Investor profile links are shown where available.

Series A 7 investors entered at this stage
Riverwood Capital
Volpe Capital
SoftBank
Igah Ventures
Bond Capital
Valor Capital Group
Vivo Ventures
Series B+ 1 investor entered at this stage
iFood

Global footprint

Where CRMBonus has talent and traffic

Workforce by country
5 countries with
team presence
🇧🇷 Brazil98.8%
🇺🇾 Uruguay0.3%
🇺🇸 United States0.3%
🇵🇹 Portugal0.3%
🇸🇪 Sweden0.3%
5 countries shown
Web traffic by country
100K monthly visits
across markets
🇧🇷 Brazil100.1%
🇺🇸 United States1.1%
🇮🇳 India0.6%
Top 3 markets shown

Talent graph

The shape of CRMBonus's talent

Dealroom maps CRMBonus's team person by person — pinpointing the standout operators and scoring them across the six dimensions investors underwrite. The counts and shape below are a public preview; the named individuals and exact scores live in the platform.

15 team members profilednamed & role-tagged by Dealroom
394 employeestotal headcount
5 executives & foundersidentified by name
DimensionScore
AI Talent Score hidden — book a demo
Engineering Score hidden — book a demo
Product Score hidden — book a demo
Go-to-market Score hidden — book a demo
Leadership Score hidden — book a demo
Research Score hidden — book a demo
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Source: Dealroom Talent Intelligence. Public profiles show counts and the team's shape only — request a demo for the named individuals, per-person seniority and tenure, and team benchmarks vs peers.

Market sentiment

What the market is saying about CRMBonus

An AI-synthesized read of the highest-engagement posts about CRMBonus on X over the past 7 days. We rank by likes & retweets, ignore corporate channels, and surface the themes that broke out from real people.

Reading the room on X — pulling top posts and synthesizing themes…

Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour

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