Cravatex

About Cravatex

Cravatex, part of The Batra Group, was incorporated in 1951 by Ram Kumar Batra. The company specializes in the distribution and retail of international sports and lifestyle brands in India and overseas markets. Cravatex operates in the consumer goods sector, focusing on sportswear, footwear, and fitness equipment. The company serves a diverse clientele, including retail customers, gyms, and sports institutions. Cravatex's business model revolves around importing and distributing well-known global brands, leveraging its extensive network to reach various market segments. Revenue is primarily generated through the sale of these branded products, both through physical retail outlets and online platforms. The company aims to provide high-quality, branded sports and lifestyle products to meet the growing demand in emerging markets.