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Craftwork

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Craftwork, a professional home painting company serving the Charlotte, NC area, providing quick estimates, transparent pricing, expert interior and exterior painting, and custom cabinet finishing…

Charlotte, United StatesFounded 2023eCommerce & Marketplaces
Valuation $25–50M Last recorded · 2025
Headcount <100 Current team size
Total funding $10–50M Disclosed equity funding
Unlock exact values This page shows ranges. Dealroom has the exact numbers for Craftwork and the history behind them.

About Craftwork

Craftwork is a home painting company that leverages technology to simplify and enhance the home painting experience. The company operates primarily in the residential market, serving homeowners who seek high-quality, hassle-free painting services. Craftwork's business model revolves around providing a seamless, end-to-end painting solution that includes estimation, planning, and execution.

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The process begins with an online estimate, where clients answer a few questions about their project and receive a cost and timeline estimate in as little as 30 seconds. This quick and efficient estimation process sets Craftwork apart from traditional painting services. Once the estimate is approved, clients can finalize their project by uploading detailed pictures and scheduling the job with Craftwork's crew within minutes.

Craftwork's skilled team then executes the painting job, ensuring top-notch quality and customer satisfaction. The company offers a range of services, including interior and exterior painting, as well as specialized cabinet finishing. Whether clients are looking to refresh their home's exterior, revitalize interior spaces, or transform kitchen cabinetry, Craftwork's craftsmen deliver exceptional results.

The company makes money by charging for its painting services, which are priced based on the scope and complexity of each project. Additionally, Craftwork offers gift cards, allowing customers to give the gift of a beautifully painted home to friends and family.

Craftwork's target clients are homeowners who value convenience, quality, and professionalism in home improvement projects. The company operates in the residential painting market, which is characterized by a high demand for reliable and efficient services.

In summary, Craftwork is a technology-driven home painting company that provides a streamlined and high-quality painting experience for homeowners. By combining quick online estimates, easy project planning, and expert execution, Craftwork ensures complete customer satisfaction.

Source: Dealroom company data

At a glance

Founded
2023
Headquarters
Charlotte, United States
Sector
eCommerce & Marketplaces

Investors

10 investors on the cap table

From Dealroom's funding and investor records, grouped by the round each investor first entered.

Seed7 investors entered at this stage

Series A3 investors entered at this stage

Team profiled 7 named & role-tagged
Founders Hidden — book a demo/100 quality score
Key operators 6 quality Hidden — book a demo/100
Potential founders Hidden — book a demo likely future founders
Startup mafia Hidden — book a demo alumni-founded startups
Talent movements Hidden — book a demo in · Hidden — book a demo out past 12 months

Source: Dealroom Talent Intelligence.

Global footprint

Workforce and web traffic by country
Workforce by country
3 countries with
team presence
🇺🇸 United States86.7%
🇮🇳 India6.7%
🇹🇭 Thailand6.7%
3 countries shown

Market sentiment

Posts on X, past 7 days

An AI-synthesised read of the highest-engagement posts about Craftwork on X, ranked by likes and reposts, corporate channels excluded.

Reading the room on X — pulling top posts and synthesizing themes…

Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour

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