Collx

The company's core offering is a mobile application, available on both iOS and Android, which enables collectors to scan trading cards and instantly receive an estimated market value. This is achieved through proprietary visual search technology and a database of over 20 million cards. The platform aggregates pricing data from various online marketplaces to calculate an average value for each card. Beyond valuation, the app serves as a portfolio management tool, allowing users to catalog their collections and track their total value over time. The business model is multifaceted, generating revenue primarily through its "Collx Pro" subscription service, which offers advanced features for power users and accounts for a significant portion of its income. Additionally, the company earns a 10% commission on transactions conducted through its integrated peer-to-peer marketplace, which facilitates the buying and selling of cards directly within the app. In 2022, Collx expanded its capabilities by acquiring Card Dealer Pro, a Denver-based software company, which provides bulk scanning and inventory management tools for high-volume sellers and card shops. This acquisition integrated Card Dealer Pro's founder, Fred Barnes, into Collx's leadership team as President.