CloudVelox

About CloudVelox

Founded in 2010 by brothers Rajeev and Raman Chawla, CloudVelox established itself as a key player in the hybrid cloud automation and orchestration software market. Based in Santa Clara, California, the company focused on simplifying the complex process of moving and protecting application workloads between private data centers and public clouds. The executive team, led by CEO Rajeev Chawla, possessed deep experience in system software and networking, which was instrumental in developing the company's core technology.

CloudVelox's flagship product was the One Hybrid Cloud™ software platform. This platform was engineered to automate cloud migration and disaster recovery, addressing significant barriers to enterprise cloud adoption. A core feature was its patented Application Blueprint technology, which automated the discovery and mapping of an application's compute, storage, and networking characteristics from a source environment to a destination cloud or data center. This allowed businesses to move multi-tier applications without needing to re-engineer them. The platform initially supported migration to public clouds and later expanded its capabilities to include data center-to-data center, intra-data center, and cloud-to-data center migrations, effectively creating a boundary-less pool of resources for IT administrators.

The business model centered on providing this software to enterprises looking to implement hybrid cloud strategies. Clients used the platform for use cases like cloud migration and 'Pilot Light' disaster recovery, where the public cloud serves as a secondary data center that can be quickly activated when needed. By automating workload portability, CloudVelox enabled businesses to optimize for cost, performance, and security across different environments. The company successfully raised $33 million over three funding rounds, with investors including Mayfield, Pelion Venture Partners, Third Point Ventures, and Cisco Investments. This financial backing fueled product development and market expansion. The company's growth and technological capabilities culminated in its acquisition by VMware in February 2018. The CloudVelox technology and team were integrated into the VMware HCX platform, enhancing its capabilities for multi-cloud portability and workload migration.