C
Clinch
Clinch is an Omni-Channel AI-powered Personalization platform that delivers consumer tailored creative experiences to drive online and in-store performance
About Clinch
Clinch operates as a software-as-a-service (SaaS) provider in the advertising technology sector, offering a platform for omnichannel campaign activation and personalization. The company was co-founded in 2012 by CEO Oz Etzioni and CTO Raz Peter. Etzioni’s background includes leading user experience and innovation teams at major agencies like MRM//McCann, where he managed digital strategies for global brands. This experience in user engagement and design informed the development of Clinch. Peter brings over 25 years of experience in management and engineering, including roles at Elbit Systems and service in the Israel Defense Forces.
The company's core offering is 'Flight Control,' an AI-powered platform designed to centralize and automate the entire advertising campaign lifecycle. This platform serves marketing professionals, digital advertisers, and brands in sectors such as retail and e-commerce. Clinch's business model recently shifted to a fixed monthly fee structure with its "Unlimited Ad Serving" offering, moving away from traditional volume-based CPM pricing. This allows clients predictable costs for unlimited ad serving across various channels, including Connected TV (CTV), display, social media, and Digital-Out-of-Home (DOOH).
The platform's key features include Dynamic Creative Optimization (DCO), which uses data and AI to automate and personalize ad experiences at scale. It allows for the integration of external data, such as media performance and offline conversions, to optimize creative elements in real-time. Clinch's technology, including its proprietary rendering engine 'Clinch Xenon' and 'VideoAI', enables the creation of numerous personalized ad variations from a single creative asset. This approach is designed to improve campaign efficiency, reduce production costs, and enhance performance by delivering tailored messages to specific audiences. The company has raised a total of $13 million in funding over two rounds, including a $10 million Series A round in 2021 led by D Squared Capital.
Source: Dealroom company dataAt a glance
- Status
- Operational
- Founded
- 2013
- Headquarters
- Caesarea, Israel
- Employees
- 146
- Open positions
- 4
- Dealroom signal
- 74.3/100
- Sector
- AI, Intellectual Property, Open Source, Analytics, Content, Luxury, Retargeting, Video Advertising, Streaming, Cross Platform, User Behavior
- Technology
- Artificial Intelligence, Hardware
- Business model
- SaaS
- Client focus
- b2b
Knowledge graph
More headlines
Funding history
Company financing events and reported valuations.
| Deal type | Date | Amount | Valuation | Investors | Source |
|---|---|---|---|---|---|
| OtherOther financing | Oct 2021 | $0 | — | Hackquarters | — |
| SERIES A✓Equity / VC | May 2021 | $10M | $40M | D Squared Capital | — |
Financials
Revenue, earnings and other financial measures where available. Years marked “E” are estimates.
Growth signals
Latest recorded traffic for Clinch is 25K monthly website visits, down 16.7% over the last three months. Clinch's team grew 2.8% over the past year.
Open positions
Similar companies
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Investments and acquisitions
Recent portfolio relationships for companies that also act as investors or acquirers.
Investors
From Dealroom's funding and investor records, grouped by the round each investor first entered.
Seed1 investor entered at this stage
Richard Gati
Series A1 investor entered at this stage
D Squared Capital
Other known investors7 additional known investors
Hackquarters- ABAmit Bohensky
Aperiam Ventures
- BLBXR Partners LLP
Marbruck
OurCrowd
Plug and Play
Source: Dealroom Talent Intelligence.
Global footprint
team presence
Market sentiment
An AI-synthesised read of the highest-engagement posts about Clinch on X, ranked by likes and reposts, corporate channels excluded.
Reading the room on X — pulling top posts and synthesizing themes…
Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour
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