C
Cleancult
eCommerce & Marketplaces · New York City, United States · Founded 2016
Makes green cleaners that don't suck welcome to the next generation of green cleaners MoreLess
Cleancult is an eco-friendly cleaning products company focused on reducing plastic waste through innovative packaging solutions. The company offers a range of cleaning products, including laundry detergent sheets and powerful cleaning formulas, all housed in refillable and reusable 'eternal bottles.' Cleancult targets environmentally conscious consumers who are looking to make sustainable choices in their household cleaning routines. Operating in the green consumer goods market, Cleancult's business model revolves around direct-to-consumer sales through their website and subscription services, ensuring a steady revenue stream. The company makes money by selling its cleaning products and refill packs, which are designed to minimize environmental impact while providing effective cleaning solutions.
Keywords: eco-friendly, cleaning products, refillable packaging, reusable bottles, plastic waste reduction, laundry detergent sheets, sustainable choices, green consumer goods, direct-to-consumer, subscription services.
Company overview
Cleancult company information
The essential company record, classifications and operating signals in one place.
- Status
- Operational
- Founded
- 2016
- Headquarters
- New York City, United States
- Employees
- 31
- Open positions
- None listed
- Dealroom signal
- 70.3
Valuation & funding
Cleancult funding history
Company financing events and reported valuations.
| Deal type | Date | Amount | Valuation | Investors | Source |
|---|---|---|---|---|---|
| EARLY VC✓Equity / VC | Nov 2025 | $5M | $125M | JPalmer Collective | ↗ |
| SERIES B✓Equity / VC | May 2025 | $5M | $125M | Sage Hill Investors · Maywic Select Investments · Anchor Capital Group | ↗ |
| SERIES B✓Equity / VC | Sep 2021 | $25M | $100M | BoxGroup · Everywhere Ventures · Atento Capital · HartBeat Ventures | ↗ |
| SERIES A✓Equity / VC | Dec 2019 | $3.6M | $14M | Moe Funding · Daniel Curran · George Kaiser Family Foundation · Lev Ekster | ↗ |
| GRANT✓Other financing | Jan 2019 | $225K | — | US National Science Foundation | ↗ |
| SEED✓Equity / VC | Nov 2018 | BoxGroup · Ben Zises · Scott Hartley · Jenny Fielding | ↗ | ||
| GRANT✓Other financing | Oct 2018 | PepsiCo · MassChallenge | ↗ | ||
| ANGEL✓Equity / VC | May 2018 | Bryan Rosenblatt · Erik Peterson | — | ||
| SUPPORT PROGRAM✓Other financing | Oct 2017 | Parallel18 | ↗ |
Financials
Revenue and workforce over time
Available revenue and workforce history. Fields without reported data are omitted.
| Year | Revenue | Growth | Employees |
|---|---|---|---|
| 2026 | $3.7M | 0% | 31 |
| 2025 | $3.7M | 0% | 31 |
| 2024 | $3.7M | 0% | 32 |
| 2023 | $3.7M | 0% | 35 |
| 2022 | $3.7M | 0% | — |
| 2021 | $3.7M | +12.1% | — |
| 2020 | $3.3M | — | — |
Growth signals
Cleancult website traffic
Latest recorded traffic for Cleancult is 19K monthly website visits, down 5% over the last three months. Cleancult's team grew 0% over the past year.
Comparisons
Cleancult compared with similar companies
Dealroom’s weighted taxonomy model identifies the closest operating peers. Company identity and context stay open; selected comparison metrics preview what is available in the platform.
Talent graph
Cleancult's talent
Source: Dealroom Talent Intelligence.
Investors
54 investors on Cleancult's cap table
Sourced from Dealroom's funding and investor records. Investor profile links are shown where available.
Global footprint
Where Cleancult has talent and traffic
team presence
In the news
Latest news about Cleancult
Recent press, funding announcements, and product moves mentioning Cleancult — open to read from the original sources.
Market sentiment
What the market is saying about Cleancult
An AI-synthesized read of the highest-engagement posts about Cleancult on X over the past 7 days. We rank by likes & retweets, ignore corporate channels, and surface the themes that broke out from real people.
Reading the room on X — pulling top posts and synthesizing themes…
Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour
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