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Classy

Fintech · San Diego, United States · Founded 2006

A social enterprise that helps nonprofits maximize their impact through a suite of world-class online fundraising tools MoreLess

Classy.org is a dynamic startup that provides online fundraising software tailored specifically for nonprofit organizations. The company operates in the nonprofit sector, offering a suite of tools designed to help these organizations raise more money online. Classy's platform allows nonprofits to create customized, branded fundraising pages quickly and efficiently, enabling them to engage supporters and manage donations seamlessly.

Classy serves a diverse range of clients, including some of the world's top nonprofit organizations such as The Salvation Army, Heifer International, and Team Rubicon. These clients benefit from Classy's advanced security measures, ensuring the safety of donor data, and a variety of resources like guides, webinars, and worksheets that provide best practices and industry insights.

The market Classy operates in is the global nonprofit sector, which is increasingly moving towards digital solutions for fundraising. Classy supports international fundraising efforts by accommodating 130 different currencies, making it easier for nonprofits to reach a global audience.

Classy's business model is subscription-based, offering various pricing plans to suit the needs of different organizations. Nonprofits can start using the platform for free, with the option to upgrade to more comprehensive plans that provide additional features and support. This tiered pricing strategy allows Classy to cater to both small and large organizations, ensuring scalability and flexibility.

Revenue is generated through these subscription fees, as well as transaction fees on donations processed through the platform. By providing a robust, user-friendly solution for online fundraising, Classy helps nonprofits maximize their fundraising potential while ensuring a steady stream of income for the company.

In summary, Classy.org is a leading provider of online fundraising software for nonprofits, offering a comprehensive suite of tools and resources to help organizations raise more money and manage their donor relationships effectively.

Keywords: online fundraising, nonprofit software, donor management, global fundraising, branded pages, subscription model, transaction fees, security, industry insights, digital solutions.

Company overview

Classy company information

The essential company record, classifications and operating signals in one place.

Status
Acquired
Founded
2006
Headquarters
San Diego, United States
Employees
198
Open positions
None listed
Dealroom signal
62.7
sub industryFinancial Management SolutionssectorCharitybusiness modelSaaSindustryFintechsectorMoney ManagementsectorCRMsectorCrowdfundingsectorNon-ProfitsectorSustainable Development GoalssectorB Corpclient focusb2b

Valuation & funding

Classy funding history

Company financing events and reported valuations.

Deal typeDateAmountValuationInvestorsSource
ACQUISITIONOther financing Jan 2022 $0 GoFundMe
SERIES DOther financing Apr 2021 $118M $472M Salesforce Ventures · Hinge Capital (formerly Ventures51) · Norwest Venture Partners
GROWTH EQUITY VCOther financing Jun 2019 $18M Undisclosed
SERIES COther financing Nov 2016 $30M $120M zipdragon ventures · Connect Capital · Rhg Holdings · Rethink Impact
SERIES BOther financing Jun 2015 $18M $72M Venture51 · Bullpen Capital · Salesforce Ventures · Rethink Venture Capital
EARLY VCOther financing Apr 2012 zipdragon ventures
SEEDOther financing Jan 2010 Undisclosed
Showing 7 recorded eventsUnlock the complete deal history →

Growth signals

Classy website traffic

Latest recorded traffic for Classy is 79K monthly website visits, down 78.6% over the last three months. Classy's team declined 49.6% over the past year.

Latest monthly visits79K 3-month web change-78.6% 1-year team growth-49.6%
Monthly website visits117 observations · Feb 2016–Jul 2026
Hover or focus a point to see its exact monthly valueCompare with peers →

Comparisons

Classy compared with similar companies

Dealroom’s weighted taxonomy model identifies the closest operating peers. Company identity and context stay open; selected comparison metrics preview what is available in the platform.

Showing 8 of the closest matchesCompare every metric →

Talent graph

Classy's talent

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Team profiled 45 named & role-tagged
Founders Hidden — book a demo/100 quality score
Key operators Hidden — book a demo quality score
Potential founders Hidden — book a demo likely future founders
Startup mafia Hidden — book a demo alumni-founded startups
Talent movements Hidden — book a demo in · Hidden — book a demo out past 12 months

Source: Dealroom Talent Intelligence.

Investors

19 investors on Classy's cap table

Sourced from Dealroom's funding and investor records. Investor profile links are shown where available.

Series A 12 investors entered at this stage
zipdragon ventures
Mithril
Venture51
Bullpen Capital
Salesforce Ventures
Rethink Venture Capital
Alex Bard
Tabreez Verjee
Sheeraz Haji
Galileo Partners
Chris Himes
Adam Garone
Series B+ 6 investors entered at this stage
JMI Equity
Connect Capital
Rhg Holdings
Rethink Impact
Norwest Venture Partners
Hinge Capital (formerly Ventures51)
Other known 1 additional known investor
GoFundMe

Global footprint

Where Classy has talent and traffic

Workforce by country
4 countries with
team presence
🇺🇸 United States92%
🇦🇪 United Arab Emirates4%
🇲🇽 Mexico2%
🇸🇬 Singapore2%
4 countries shown

In the news

Latest news about Classy

Recent press, funding announcements, and product moves mentioning Classy — open to read from the original sources.

See all news

Market sentiment

What the market is saying about Classy

An AI-synthesized read of the highest-engagement posts about Classy on X over the past 7 days. We rank by likes & retweets, ignore corporate channels, and surface the themes that broke out from real people.

Reading the room on X — pulling top posts and synthesizing themes…

Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour

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