Chromascape

About Chromascape

ChromaScape operates as a specialty chemicals manufacturer, focusing on the production and supply of pigments, colorants, and additives. The company's origins trace back to George Chase, who founded Allied Color Industries in 1968, a firm that was later sold to M.A. Hanna Company. Chase subsequently established ChromaScape in 1998 by acquiring a controlling interest in Amerimulch. Today, the company is privately held, with backing from private equity firms including Capital Partners and Heartwood Partners.

The company's business model centers on formulating and processing raw materials into specialized color dispersions and additives, which are then integrated into their customers' products. This business-to-business approach serves a diverse array of markets, including landscaping, building materials, graphic arts, paper, printing inks, and textiles. ChromaScape's revenue is generated through the sale of its extensive product portfolio, which includes over 2,000 different items. The company operates multiple manufacturing and distribution facilities across the United States.

ChromaScape has pursued a strategy of growth through acquisition, significantly expanding its market reach and product offerings. Key acquisitions include Greenville Colorants in 2020, which broadened its footprint in the paper, printing inks, and textile industries ; CEL Chemical & Supply in 2022, enhancing its capabilities in the corrugated paper sector ; and Kemira's colorants and dye business in 2023, a move that positioned ChromaScape as a major independent producer of dyes and pigment dispersions in the United States and Europe.

The company's product lines are organized under several brand names. Amerimulch provides colorants for wood, aggregate, and rubber mulch. Solution Dispersions is a key supplier of aqueous carbon black dispersions for industries such as graphic arts and paints. Other brands include ChromaPave for asphalt and sealcoat colorants, and Innotech for decorative concrete products. The acquisition of Greenville Colorants added a wide range of liquid and powder dyes, while the CEL Chemical deal brought in adhesives and modifiers for corrugated paperboard. This comprehensive product suite allows clients like asphalt contractors, landscape architects, and packaging manufacturers to enhance their offerings.