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Chiper

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Streamlining the supply chain to maximize wholesale savings through a tech-driven ecosystem

Bogotá, ColombiaFounded 2018eCommerce & Marketplaces
Valuation $100–250M Last recorded · 2021
Revenue $10–50M Latest reported FY
Headcount 100–500 Current team size
Total funding $50–100M Disclosed equity funding
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About Chiper

Chiper is a B2B e-commerce platform focused on digitizing the supply chain for Latin America's vast network of independent corner stores, known as "tienditas."

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Founded in 2018 by Jose Jair Bonilla, Carolina García, and Oscar Sarria, the company emerged from Imaginamos, a Colombian software studio that also played a role in incubating the unicorn delivery app, Rappi. Bonilla, an industrial designer with extensive experience in technology projects, saw the potential to transform the fragmented corner store market after a small project for a single wholesaler unexpectedly attracted widespread interest. This experience, combined with García's background in economics, CPG consulting, and a previous startup focused on corner stores, and Sarria's expertise in industrial engineering and logistics, formed the foundation for Chiper's mission.

The company operates in a market where small, family-run stores constitute a significant portion of the retail landscape, generating over $330 billion in annual revenue but often lacking modern technology and efficient inventory management. Chiper addresses these challenges by providing a centralized digital platform where store owners can order a wide range of products for next-day delivery. This service allows merchants to better manage their cash flow by reducing the need to hold large amounts of inventory. Chiper's business model involves purchasing inventory directly and applying a markup on the products sold through its app. To date, the company has successfully raised $78 million in funding over six rounds, with a significant $53 million Series B round in November 2021 led by Tiger Global Management and Nosara Capital.

Chiper's core offering is its mobile and web platform, which functions like an Amazon for corner stores, allowing them to restock everything from groceries to pet food. Beyond simple procurement, the company is developing a comprehensive operating system, ChiperOS, which incorporates AI-powered tools for order management, intelligent inventory control, and route optimization to enhance efficiency for its distribution partners. Furthermore, Chiper has expanded its services to include Chiper Ads, a B2B retail media network that enables consumer product goods (CPG) companies to run targeted advertising campaigns on the platform, creating an additional revenue stream.

Source: Dealroom company data

At a glance

Founded
2018
Headquarters
Bogotá, Colombia
Sector
eCommerce & Marketplaces
Power Law
Colt$25–100M revenue

Latest news

Press, funding announcements and product moves mentioning Chiper.

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Investors

16 investors on the cap table

From Dealroom's funding and investor records, grouped by the round each investor first entered.

Seed3 investors entered at this stage

Series A7 investors entered at this stage

Series B and later6 investors entered at this stage

Team profiled 19 named & role-tagged
Founders Hidden — book a demo/100 quality score
Key operators 2 quality Hidden — book a demo/100
Potential founders Hidden — book a demo likely future founders
Startup mafia Hidden — book a demo alumni-founded startups
Talent movements Hidden — book a demo in · Hidden — book a demo out past 12 months

Source: Dealroom Talent Intelligence.

Global footprint

Workforce and web traffic by country
Workforce by country
🇨🇴 Colombia · Bogotá HQ
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Web traffic by country
200 monthly visits
across markets
🇮🇹 Italy100%
Top 1 markets shown

Market sentiment

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Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour

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