CenterPost Communications

About CenterPost Communications

CenterPost Communications operated as a key provider of enterprise multi-channel communication solutions, establishing its position in the automated notifications market before its acquisition. The Chicago-based firm was helmed by President and CTO Craig Goren, who was instrumental in the development and release of the company's core products.

The company's primary offering was the SmartDelivery platform, a Web services-based system designed to automate the delivery of outbound communications for large enterprises. This platform enabled businesses to contact their customers through a variety of channels including voice, email, fax, and wireless text messages. A notable application of this technology was the "EasyUpdate" solution created for United Airlines, which allowed travelers to receive timely notifications about gate changes, schedule updates, and seat upgrades via their preferred communication method.

CenterPost's business model focused on providing these automated notification solutions to large, customer-facing corporations. The company generated revenue by helping clients enhance customer relationships, reduce operational costs, and drive revenue through more frequent and relevant communication. Its client roster included major names such as United Air Lines Inc., Travelocity.com L.P., and Motorola Inc. The company served diverse sectors, including Travel & Transportation, Banking & Financial Services, Health Sciences, and Property & Casualty Insurance.

A significant milestone in the company's history was its acquisition by West Corporation, announced in February 2007. The strategic purchase was made to combine CenterPost's multi-channel communication capabilities with West's interactive and speech recognition services, aiming to establish a leading position in the automated notifications industry, a market estimated to exceed $1 billion by 2009.