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Carsup
Concierge services for vehicle maintenance, restoration, and sales support
About Carsup
Cars Up, established in 2019 by Samuel Lelarge, is a French startup that operates in the automotive services sector. The company provides a range of specialized services aimed at car owners who seek premium care and maintenance for their vehicles. Cars Up primarily serves individual car owners who are passionate about their vehicles and desire top-notch service to keep their cars in pristine condition.
Read full description
The company operates in the French automotive market, which is known for its robust demand for high-quality car maintenance and concierge services. Cars Up differentiates itself by offering a comprehensive suite of services that include vehicle concierge, restoration, and maintenance. These services are designed to cater to car enthusiasts who value convenience and expert care for their vehicles.
Cars Up's business model revolves around providing personalized and high-end services to its clients. The company makes money by charging fees for its various services, which range from routine maintenance tasks to more specialized restoration projects. By focusing on a niche market of car enthusiasts who are willing to pay a premium for exceptional service, Cars Up has carved out a unique position in the automotive services industry.
In summary, Cars Up is a specialized automotive service provider that caters to car enthusiasts in France. The company offers a range of premium services, including vehicle concierge, restoration, and maintenance, and generates revenue through service fees.
Latest news
Press, funding announcements and product moves mentioning Carsup.
Funding history
Company financing events and reported valuations.
| Deal type | Date | Amount | Valuation | Investors | Source |
|---|---|---|---|---|---|
| EARLY VC✓Equity / VC | Jul 2026 | $13M | $53M | Ferrari Family Investments | ↗ |
| EARLY VC✓Equity / VC | Sep 2025 | $7.7M | $31M | Undisclosed | ↗ |
Growth signals
Latest recorded traffic for Carsup is 21K monthly website visits, up 40% over the last three months. Carsup's team grew 8.8% over the past year.
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Investors
From Dealroom's funding and investor records, grouped by the round each investor first entered.
Series A1 investor entered at this stage
- FIFerrari Family Investments
Other known investors2 additional known investors
Etienne Leroy
Marius Istrate
Source: Dealroom Talent Intelligence.
Global footprint
team presence
Market sentiment
An AI-synthesised read of the highest-engagement posts about Carsup on X, ranked by likes and reposts, corporate channels excluded.
Reading the room on X — pulling top posts and synthesizing themes…
Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour
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