C
Cameo
Creates the most personalized and authentic fan experiences on earth
About Cameo
Cameo, accessible via cameo.com, is a unique platform that connects fans with their favorite celebrities through personalized video messages. The company operates in the entertainment and social media market, catering to a diverse clientele that includes individual fans, talent agents, managers, publicists, and brands seeking to create memorable experiences.
Read full description
Cameo's business model revolves around offering personalized video shoutouts from a wide range of celebrities, including actors, musicians, athletes, and influencers. Fans can book these videos for various occasions such as birthdays, anniversaries, or just to send a special message. The platform also offers features like live video calls, direct messaging, and exclusive content feeds, enhancing the fan-celebrity interaction.
The company generates revenue by taking a commission on each transaction. Celebrities set their own prices for the personalized videos, and Cameo earns a percentage of these fees. Additionally, the platform offers promotional events and price drops to attract more users and increase engagement.
Cameo's mission is to create the most personalized and authentic fan experiences on earth. They achieve this by continuously innovating and solving problems for their customers, talent, and brands. The platform is designed to make it easy for fans to connect with their idols and for celebrities to engage with their audience in a meaningful way.
In summary, Cameo is revolutionizing the way fans interact with celebrities by providing a platform for personalized and unforgettable experiences. The company serves a wide range of clients and operates in the entertainment and social media market, making money through commissions on celebrity video bookings.
At a glance
- Status
- Operational
- Founded
- 2017
- Headquarters
- Chicago, United States
- Employees
- 347
- Open positions
- 1
- Dealroom signal
- 76.3/100
- Industry
- Media
- Sub-industry
- Content production
- Sector
- Consumer Services, Monetization, Community Management, Chatbot, Sports Management and Organisation, From Unicorn to Zebra (But No $1B Exit), Community Sport Management, Fan Experience Out Stadium, Sport Organization and Fan Relationship
- Business model
- SaaS
- Client focus
- b2b, b2c
- Investment activity
- 1 company, latest Oct 2021
- Capital deployed
- —
- Preferred round
- ACQUISITION
Latest news
Press, funding announcements and product moves mentioning Cameo.
Funding history
Company financing events and reported valuations.
| Deal type | Date | Amount | Valuation | Investors | Source |
|---|---|---|---|---|---|
| LATE VCOther financing | Mar 2024 | $28M | $100M | Undisclosed | ↗ |
| SERIES COther financing | Mar 2021 | $100M | $1B | Valor Equity Partners · SoftBank · Origin Ventures · Amazon Alexa Fund | — |
Growth signals
Latest recorded traffic for Cameo is 2.9M monthly website visits, up 7.4% over the last three months. Cameo's team grew 1.2% over the past year.
Similar companies
Company identity and context are open; selected comparison metrics preview what is available on the platform.
Investments and acquisitions
Recent portfolio relationships for companies that also act as investors or acquirers.
Investors
From Dealroom's funding and investor records, grouped by the round each investor first entered.
Series A12 investors entered at this stage
Jeff Weiner
Chicago Ventures
Origin Ventures
Lightspeed Venture Partners
Silicon Valley Bank
Pritzker Group Venture Capital
Bedrock
Starting Line Capital
Kleiner Perkins
Bain Capital
The Chernin Group
Spark Ventures
Series B and later6 investors entered at this stage
Headline
Valor Equity Partners
SoftBank
Amazon Alexa Fund
Tony Hawk- UVUTA Ventures
Source: Dealroom Talent Intelligence.
Global footprint
team presence
Market sentiment
An AI-synthesised read of the highest-engagement posts about Cameo on X, ranked by likes and reposts, corporate channels excluded.
Reading the room on X — pulling top posts and synthesizing themes…
Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour
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