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COMPANY PROFILE

Cafe24

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Its users online shopping sites, management support, marketing, and shipping

Seoul, South KoreaFounded 1999eCommerce & Marketplaces
Valuation $250–500M Last recorded · 2026
Revenue $100–500M Latest reported FY
Headcount 100–500 Current team size
Total funding $100–500M Disclosed equity funding
Unlock exact values This page shows ranges. Dealroom has the exact numbers for Cafe24 and the history behind them.

About Cafe24

Cafe24 is a leading global ecommerce platform that specializes in the globalization of Korean-style (K-Style) products. The company operates in the ecommerce market, providing a comprehensive platform that enables businesses to create and manage online stores. Cafe24 serves a diverse range of clients, including small to medium-sized enterprises (SMEs) and individual entrepreneurs who are looking to expand their reach globally. The platform supports over 2 million online shopping stores, primarily focused on Korean fashion, beauty, and lifestyle products, catering to the growing global demand for K-Style items.

Cafe24's business model is based on a subscription service where clients pay for access to the platform's tools and features. These include website building, payment processing, logistics support, and marketing services. The company generates revenue through subscription fees, transaction fees, and additional service charges for premium features.

Cafe24's market is primarily driven by the increasing popularity of Korean culture, known as the Hallyu or Korean Wave, which has led to a surge in demand for K-Style products worldwide. The company has established itself as a key player in this niche market by offering a robust and scalable ecommerce solution that helps businesses succeed on a global scale.

Source: Dealroom company data

At a glance

Status
Operational
Founded
1999
Headquarters
Seoul, South Korea
Employees
374
Open positions
None listed
Dealroom signal
35.2/100
Industry
Fashion
Sector
eCommerce & Marketplaces, Shopping, Platform
Business model
Marketplace & ecommerce

Funding history

2 recorded events

Company financing events and reported valuations.

Deal typeDateAmountValuationInvestorsSource
IPOOther financing Dec 2023 $131M — Undisclosed ↗
SERIES AOther financing Dec 2023 $120M $480M Alphabet | Google ↗
Showing the latest 2 of 2 recorded eventsBook a demo for the full funding history →

Financials

Revenue over time

Revenue, earnings and other financial measures where available. Years marked “E” are estimates.

YearRevenueGrowth
2026
2025
2024
2023
2022
2021
2020 —
Company filings, research estimates and Dealroom dataBook a demo for the full financial model →

Growth signals

Cafe24 website traffic

Latest recorded traffic for Cafe24 is 14K monthly website visits, up 64.7% over the last three months. Cafe24's team declined 0.3% over the past year.

Latest monthly visits14K 3-month web change+64.7% 1-year team growth-0.3%
Summary metrics are public; monthly history is available with a demoCompare with peers →

Investments and acquisitions

Capital deployed

Recent portfolio relationships for companies that also act as investors or acquirers.

Investors

4 investors on the cap table

From Dealroom's funding and investor records, grouped by the round each investor first entered.

Series A1 investor entered at this stage

Other known investors3 additional known investors

  • Kolon Investment
  • Korea Investment Partners
  • Premier Partners
Team profiled 8 named & role-tagged
Founders Hidden — book a demo/100 quality score
Key operators 4 quality Hidden — book a demo/100
Potential founders Hidden — book a demo likely future founders
Startup mafia Hidden — book a demo alumni-founded startups
Talent movements Hidden — book a demo in · Hidden — book a demo out past 12 months

Source: Dealroom Talent Intelligence.

Global footprint

Workforce and web traffic by country
Workforce by country
7 countries with
team presence
🇰🇷 South Korea94.3%
🇨🇳 China1.9%
🇺🇸 United States0.9%
🇵🇭 Philippines0.9%
🇯🇵 Japan0.5%
Top 5 of 7 shown

Market sentiment

Posts on X, past 7 days

An AI-synthesised read of the highest-engagement posts about Cafe24 on X, ranked by likes and reposts, corporate channels excluded.

Reading the room on X — pulling top posts and synthesizing themes…

Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour

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