Byond

ByondXR, founded in 2016 by Noam Levavi and Eran Galil, operates as a software-as-a-service (SaaS) provider in the immersive commerce technology sector. The company furnishes a platform that enables brands to construct and manage virtual showrooms and other extended reality (XR) experiences for their customers. The business model is centered on providing this end-to-end software solution to large enterprises, with clients including major global brands such as L'Oréal, P&G, and LEGO. Revenue is generated through this B2B SaaS model, positioning itself as a long-term technology partner rather than a provider of one-off, agency-style projects.

The founders brought complementary expertise to the venture; Noam Levavi, serving as CEO, has a background in 3D visualization and retail, while CTO Eran Galil comes from the video and media technology space. This combination of skills underpins the company's focus on creating visually rich, interactive digital environments. Their platform allows brands to create scalable and personalized immersive experiences without requiring extensive custom development. Key features include immersive experience templates, AI-powered personalization, social buying functionalities, Web3-based experiences, and multi-user collaboration tools.

These tools are designed to enhance consumer engagement, conversion rates, and loyalty by offering interactive product discovery and virtual shopping environments. ByondXR's platform has facilitated the creation of virtual stores that can be integrated with e-commerce platforms like Salesforce Commerce Cloud, Adobe Commerce, and Shopify, allowing for a seamless transition from virtual browsing to purchase. Significant milestones include raising a $7 million Series A funding round in 2021, led by Hetz Ventures and with participation from other investors including OurCrowd, to expand its product development and global presence.

Keywords: immersive commerce, virtual showrooms, extended reality, SaaS, B2B technology, retail tech, consumer engagement, 3D visualization, e-commerce integration, brand experience