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Brim Financial

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Brim built a state-of-the-art credit card infrastructure and digital platform bringing ground-breaking innovation to the credit card and financial space

Toronto, CanadaFounded 2015Fintech
Valuation $500M–1B Last recorded · 2024
Revenue $1–10M Latest reported FY
Headcount <100 Current team size
Total funding $100–500M Disclosed equity funding
Unlock exact values This page shows ranges. Dealroom has the exact numbers for Brim Financial and the history behind them.

About Brim Financial

Brim Financial is a pioneering fintech company in North America, uniquely licensed to issue credit cards. The company collaborates with banks, credit unions, and large brands to deliver a seamless payment experience for their customers. Brim's core product is a modular financial operating system (OS) platform designed for credit cards and banking, which allows institutions to quickly deploy and evolve their product offerings based on customer and market needs. This platform minimizes the technological challenges that financial institutions face, enabling them to focus on customer satisfaction and market adaptation. Brim Financial serves a diverse range of clients, including financial institutions and large brands, operating primarily in the fintech and banking sectors. The business model revolves around providing a customizable and scalable platform that institutions can integrate into their existing systems, thereby generating revenue through licensing and service fees. Brim Financial makes money by charging these institutions for the use of its advanced technology solutions, which include various insurance coverages and reward programs tied to their credit cards.

Source: Dealroom company data

At a glance

Status
Operational
Founded
2015
Headquarters
Toronto, Canada
Employees
64
Open positions
4
Dealroom signal
78.5/100
Industry
Fintech
Sub-industry
Payments
Sector
Fintech, Loyalty Program, Credit Card
Business model
SaaS
Client focus
b2b

Funding history

3 recorded events

Company financing events and reported valuations.

Deal typeDateAmountValuationInvestorsSource
DEBTDebt Dec 2025 $300M — I80 Group ↗
SERIES COther financing Apr 2024 $85M $340M EPIC Ventures · Zions First National Bank · Vistara Growth · White Owl Group ↗
Showing the latest 2 of 3 recorded eventsBook a demo for the full funding history →

Financials

Revenue over time

Revenue, earnings and other financial measures where available. Years marked “E” are estimates.

YearRevenueGrowth
2026
2025
2024
2023
2022
2021 —
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Growth signals

Brim Financial website traffic

Latest recorded traffic for Brim Financial is 42K monthly website visits, down 16% over the last three months. Brim Financial's team grew 6.7% over the past year.

Latest monthly visits42K 3-month web change-16% 1-year team growth+6.7%
Summary metrics are public; monthly history is available with a demoCompare with peers →

Similar companies

Closest operating peers by Dealroom taxonomy

Company identity and context are open; selected comparison metrics preview what is available on the platform.

Showing 8 of the closest matchesCompare every metric →

Investments and acquisitions

Capital deployed

Recent portfolio relationships for companies that also act as investors or acquirers.

Investors

10 investors on the cap table

From Dealroom's funding and investor records, grouped by the round each investor first entered.

Series A5 investors entered at this stage

  • Desjardins Group
  • EPIC Ventures
  • White Owl Capital
  • Impression Ventures
  • Goeasy

Series B and later5 investors entered at this stage

  • Zions First National Bank
  • Vistara Growth
  • White Owl Group
  • Export Development Canada
  • I80 Group
Team profiled 6 named & role-tagged
Founders Hidden — book a demo/100 quality score
Key operators 4 quality Hidden — book a demo/100
Potential founders Hidden — book a demo likely future founders
Startup mafia Hidden — book a demo alumni-founded startups
Talent movements Hidden — book a demo in · Hidden — book a demo out past 12 months

Source: Dealroom Talent Intelligence.

Global footprint

Workforce and web traffic by country
Workforce by country
2 countries with
team presence
🇨🇦 Canada79.6%
🇺🇸 United States18.5%
2 countries shown

Market sentiment

Posts on X, past 7 days

An AI-synthesised read of the highest-engagement posts about Brim Financial on X, ranked by likes and reposts, corporate channels excluded.

Reading the room on X — pulling top posts and synthesizing themes…

Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour

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