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BrightPlan

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The first financial wellness solution certified for fiduciary excellence that is real-time, personalized and integrated with employer benefits

Boca Raton, United StatesFounded 2015Fintech
Valuation $100–250M Last recorded · 2024
Revenue $1–10M Latest reported FY
Headcount <100 Current team size
Total funding $50–100M Disclosed equity funding
Unlock exact values This page shows ranges. Dealroom has the exact numbers for BrightPlan and the history behind them.

About BrightPlan

BrightPlan is a financial wellness platform designed to enhance both employer and employee financial success. Operating in the financial services market, BrightPlan serves corporate clients looking to improve their workforce's financial health. The platform offers a comprehensive suite of tools and resources, including digital financial planning, investment advice, and goal-setting features, all certified for fiduciary excellence. BrightPlan's business model revolves around subscription-based services, where companies pay a fee to provide their employees access to the platform. This model ensures a steady revenue stream while delivering value through increased employee productivity, engagement, and retention. By focusing on total financial wellness, BrightPlan helps companies attract and retain top talent, making it a valuable asset in today's competitive job market.

Source: Dealroom company data

At a glance

Status
Operational
Founded
2015
Headquarters
Boca Raton, United States
Employees
65
Open positions
1
Dealroom signal
61.9/100
Industry
Fintech
Sub-industry
Financial Management Solutions
Sector
Fintech, Wealth Management
Business model
SaaS
Client focus
b2b, b2c

Funding history

7 recorded events

Company financing events and reported valuations.

Deal typeDateAmountValuationInvestorsSource
LATE VCOther financing Mar 2026 $0 — Riverside Acceleration Capital ↗
EARLY VCOther financing Feb 2024 $22M $90M Undisclosed ↗
Showing the latest 2 of 7 recorded eventsBook a demo for the full funding history →

Financials

Revenue over time

Revenue, earnings and other financial measures where available. Years marked “E” are estimates.

YearRevenueGrowth
2026
2025
2024
2023
2022
2021
2020 —
Company filings, research estimates and Dealroom dataBook a demo for the full financial model →

Growth signals

BrightPlan website traffic

Latest recorded traffic for BrightPlan is 24K monthly website visits, up 20% over the last three months. BrightPlan's team grew 0% over the past year.

Latest monthly visits24K 3-month web change+20% 1-year team growth0%
Summary metrics are public; monthly history is available with a demoCompare with peers →

Similar companies

Closest operating peers by Dealroom taxonomy

Company identity and context are open; selected comparison metrics preview what is available on the platform.

Showing 8 of the closest matchesCompare every metric →

Investments and acquisitions

Capital deployed

Recent portfolio relationships for companies that also act as investors or acquirers.

Investors

6 investors on the cap table

From Dealroom's funding and investor records, grouped by the round each investor first entered.

Series A4 investors entered at this stage

  • The Cynosure Group
  • Fremont Group
  • HawkPartners
  • Still Capital Partner

Series B and later2 investors entered at this stage

  • Palo Alto Venture Partners
  • Riverside Acceleration Capital
Team profiled 15 named & role-tagged
Founders Hidden — book a demo/100 quality score
Key operators 4 quality Hidden — book a demo/100
Potential founders Hidden — book a demo likely future founders
Startup mafia Hidden — book a demo alumni-founded startups
Talent movements Hidden — book a demo in · Hidden — book a demo out past 12 months

Source: Dealroom Talent Intelligence.

Global footprint

Workforce and web traffic by country
Workforce by country
4 countries with
team presence
🇺🇸 United States91.5%
🇮🇳 India4.3%
🇮🇹 Italy2.1%
🇫🇷 France2.1%
4 countries shown

Market sentiment

Posts on X, past 7 days

An AI-synthesised read of the highest-engagement posts about BrightPlan on X, ranked by likes and reposts, corporate channels excluded.

Reading the room on X — pulling top posts and synthesizing themes…

Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour

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