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Brighter.com
A simple way to find a great dentist & save
About Brighter.com
Brighter.com was a digital healthcare platform that connected patients with dentists. The company provided a marketplace where consumers could find and compare prices for dental services, as well as schedule appointments. Brighter.com aimed to bring price transparency to the dental industry, allowing patients to make more informed decisions about their care. The platform also served as an alternative to traditional dental insurance, offering a "pay-as-you-go" model for dental services.
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In 2017, Cigna, a global health service company, acquired Brighter.com to enhance its digital offerings and improve the customer experience for its members. The acquisition allowed Cigna to integrate Brighter.com's technology into its platform, providing its members with tools to better manage their dental care.
At a glance
- Status
- Operational
- Founded
- 2011
- Headquarters
- Santa Monica, United States
- Employees
- 62
- Open positions
- None listed
- Dealroom signal
- 69.8/100
- Industry
- Health
- Sub-industry
- Health Platform
- Sector
- Health Tech & Medtech, Dentistry, Tech for Medical Professionals, Tech for Patients, Hard Tech
- Business model
- Marketplace & ecommerce
- Client focus
- b2b
Latest news
Press, funding announcements and product moves mentioning Brighter.com.
Funding history
Company financing events and reported valuations.
| Deal type | Date | Amount | Valuation | Investors | Source |
|---|---|---|---|---|---|
| SERIES D✓Equity / VC | Apr 2016 | $21M | $84M | General Catalyst · Mayfield · Tenaya Capital · DAG Ventures | — |
| SERIES C✓Equity / VC | Oct 2013 | $15M | $60M | Benchmark | — |
Financials
Revenue, earnings and other financial measures where available. Years marked “E” are estimates.
Growth signals
Latest recorded traffic for Brighter.com is 1.4K monthly website visits, up 57.3% over the last three months. Brighter.com's team grew 3.3% over the past year.
Similar companies
Company identity and context are open; selected comparison metrics preview what is available on the platform.
Investors
From Dealroom's funding and investor records, grouped by the round each investor first entered.
Series A1 investor entered at this stage
Series B and later4 investors entered at this stage
Other known investors1 additional known investor
Matt Coffin
Source: Dealroom Talent Intelligence.
Global footprint
team presence
Market sentiment
An AI-synthesised read of the highest-engagement posts about Brighter.com on X, ranked by likes and reposts, corporate channels excluded.
Reading the room on X — pulling top posts and synthesizing themes…
Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour
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