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COMPANY PROFILE

Brickstream

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Retailers insights to improve the customer experience in the store and across channels

Peachtree Corners, United StatesFounded 2000Consumer Services
Valuation $50–100M Last recorded · 2010
Headcount <100 Current team size
Total funding $10–50M Disclosed equity funding
Unlock exact values This page shows ranges. Dealroom has the exact numbers for Brickstream and the history behind them.

About Brickstream

Brickstream, founded in 2000, specializes in providing behavior intelligence solutions for physical venues. The company's primary focus is on analyzing human behavior in environments such as retail stores, public gatherings, and workplaces.

Utilizing discreet in-store video technology, Brickstream's core product is a line of sensors designed for people counting and tracking. This technology enables the automatic capture and analysis of consumer activity, offering clients insights into customer behavior. With over 175,000 sensors deployed, the company has established a significant market presence in the retail analytics sector.

The data collected helps businesses understand foot traffic patterns, dwell times, and other behavioral metrics. This information is valuable for optimizing store layouts, improving customer experiences, and making informed business decisions. While the company serves various sectors, its main clientele is in the retail industry.

Source: Dealroom company data

At a glance

Status
Operational
Founded
2000
Headquarters
Peachtree Corners, United States
Employees
22
Open positions
None listed
Dealroom signal
55.8/100
Industry
Media
Sector
Consumer Services, Retail, User Behavior, Video
Client focus
b2b
Investment activity
1 company, latest Oct 2014
Capital deployed
—
Preferred round
ACQUISITION

Funding history

8 recorded events

Company financing events and reported valuations.

Deal typeDateAmountValuationInvestorsSource
DEBT✓Debt Jan 2015 $2M — Trinity Capital —
DEBT✓Debt Jul 2014 $6M — Trinity Capital —
Showing the latest 2 of 8 recorded eventsBook a demo for the full funding history →

Growth signals

Brickstream website traffic

Latest recorded traffic for Brickstream is 150 monthly website visits, up 0% over the last three months. Brickstream's team grew 0% over the past year.

Latest monthly visits150 3-month web change0% 1-year team growth0%
Summary metrics are public; monthly history is available with a demoCompare with peers →

Investments and acquisitions

Capital deployed

Recent portfolio relationships for companies that also act as investors or acquirers.

Investors

6 investors on the cap table

From Dealroom's funding and investor records, grouped by the round each investor first entered.

Series A3 investors entered at this stage

  • Columbia Capital
  • RBC Venture Partners
  • Eastward Capital Partners

Series B and later3 investors entered at this stage

  • Relay Ventures
  • Mohr Davidow Ventures
  • Trinity Capital
Team profiled 14 named & role-tagged
Founders Hidden — book a demo/100 quality score
Key operators 3 quality Hidden — book a demo/100
Potential founders Hidden — book a demo likely future founders
Startup mafia Hidden — book a demo alumni-founded startups
Talent movements Hidden — book a demo in · Hidden — book a demo out past 12 months

Source: Dealroom Talent Intelligence.

Global footprint

Workforce and web traffic by country
Workforce by country
1 countries with
team presence
🇺🇸 United States100%
1 country shown

Market sentiment

Posts on X, past 7 days

An AI-synthesised read of the highest-engagement posts about Brickstream on X, ranked by likes and reposts, corporate channels excluded.

Reading the room on X — pulling top posts and synthesizing themes…

Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour

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