Brain-Life

About Brain-Life

Brain-Life Jsc is a neurotechnology company that develops wearable devices and an artificial intelligence-powered platform to analyze and improve cognitive functions. Founded in January 2024 by Dr. Vi Chi Thanh, Dr. Dao Cong Nguyen, and Dr. Tran Van Xuan, the company is headquartered in Ho Chi Minh City, Vietnam, with offices in the UK and France. The founding team consists of experts in Brain-Computer Interface (BCI), AI, and digital innovation, holding multiple patents and having published numerous peer-reviewed articles. Dr. Thanh, the CEO, has authored over 45 scientific publications and lectures at Ho Chi Minh City International University and the University of Sussex in the UK.

The company's mission is to harness BCI and AI to enhance productivity, safety, and mental well-being. Brain-Life's core business revolves around its proprietary hardware and software. It offers wearable EEG devices, including headbands, helmets, and headphones, that measure brainwave activity. Its flagship product, the Focus+ headset, is a non-invasive device that uses EEG, fNIRS (functional near-infrared spectroscopy), and PPG (photoplethysmography) sensors to capture real-time data on brain activity, blood flow, and heart rate. This data is processed by cloud-based AI algorithms to provide insights into cognitive states like focus, stress, fatigue, and exhaustion. The platform is not intended as a medical device for diagnosing or treating conditions.

The business model targets both individual consumers and organizations. For individuals, such as students and professionals, the system offers personalized feedback, breathing exercises, and neuro-training tools to improve focus and manage stress. For research institutions and labs, it provides a platform for collecting and analyzing EEG data. The company emphasizes affordability, with its Focus+ device priced significantly lower than traditional medical-grade EEG systems. All user data is encrypted and managed in compliance with GDPR standards. Brain-Life was recognized by StartUs Insights as one of the Top 10 Rising Stars in Neurotech for 2025.