B
Bragi
Develops virtual audio assistants that enable, protect, and entertain users
About Bragi
Bragi is a technology company that has shifted its focus from manufacturing its own wireless smart earphones to providing AI-powered software solutions for other audio brands. The company offers a platform, Bragi OS, which is an operating system for audio devices, and a suite of audio apps that can be integrated into third-party products.
Bragi's business model is primarily B2B, targeting audio product manufacturers and brands that want to incorporate smart features into their headphones and speakers without developing the software in-house. They provide turnkey solutions, which means they offer ready-made, tested, and certified products that can be branded by their clients. This allows other companies to bring AI-powered audio products to market more quickly.
The company also offers a multi-chip platform, Bragi AI, which is compatible with leading hardware platforms. This provides flexibility for their partners in terms of hardware choices. The company emphasizes its ecosystem of solutions and partnerships with leading ODMs (Original Design Manufacturers) to ensure high-quality manufacturing.
In addition to their B2B offerings, Bragi also has a consumer-facing AI video platform, although their core business appears to be the B2B audio solutions.
Source: Dealroom company dataAt a glance
- Status
- Operational
- Founded
- 2013
- Headquarters
- Munich, Germany
- Employees
- 106
- Open positions
- 9
- Dealroom signal
- 73.9/100
- Industry
- Media
- Sector
- Consumer Services, Consumer Electronics, Wearable, Hard Tech, Horizon Europe
- Technology
- Artificial Intelligence, Hardware, Computer Vision, Connected Device, Mobile app, IoT InternetOfThings
- Business model
- Manufacturing
- Client focus
- b2b
Knowledge graph
More headlines
Funding history
Company financing events and reported valuations.
| Deal type | Date | Amount | Valuation | Investors | Source |
|---|---|---|---|---|---|
| GRANT✓Other financing | Mar 2019 | $0 | — | Undisclosed | — |
| SERIES A✓Equity / VC | Nov 2015 | $22M | $88M | Undisclosed | — |
Financials
Revenue, earnings and other financial measures where available. Years marked “E” are estimates.
Growth signals
Latest recorded traffic for Bragi is 7.5K monthly website visits, down 8.5% over the last three months. Bragi's team declined 1.9% over the past year.
Open positions
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Investments and acquisitions
Recent portfolio relationships for companies that also act as investors or acquirers.
Investors
From Dealroom's funding and investor records, grouped by the round each investor first entered.
Other known investors1 additional known investor
Source: Dealroom Talent Intelligence.
Global footprint
team presence
Market sentiment
An AI-synthesised read of the highest-engagement posts about Bragi on X, ranked by likes and reposts, corporate channels excluded.
Reading the room on X — pulling top posts and synthesizing themes…
Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour
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