Box Zhixing

About Box Zhixing

Box Zhixing, officially known as IT BOX Intelligent Mobility (Henan) Technology Co., Ltd., was established on March 20, 2013, as a technology firm specializing in the Internet of Things (IoT) and big data. The company operates as a smart travel platform provider for Chinese cities, focusing on the new energy vehicle (NEV) sector. It serves business-to-business (B2B) clients such as taxi companies, online car-hailing services, and private and rental car enterprises. The core of its business is to provide an integrated ecosystem for urban public mobility.

The company's business model is described as "1+N+1", which translates to offering exclusively customized vehicles for the B2B market, integrated with digital intelligent operations across various scenarios. This model aims to create additional revenue streams beyond traditional mileage charges. The company’s platform combines enterprise training, system construction, vehicle research and development, platform development, and sales operations. A key component of their offering is a partnership program where they provide urban partners with a customized B-end travel vehicle and a corresponding operational solution to help reduce costs and increase profitability. By 2021, the company had launched a highly customized vehicle and reported receiving advance orders for 42,000 units. In early 2023, Box Zhixing secured strategic investments from provincial and municipal platforms in Henan and Haima Automobile, which also took a stake in the company. This led to the establishment of its automobile headquarters in Zhengzhou with the goal of creating an independent NEV brand in Henan.

Box Zhixing's product is a full-link, all-scenario intelligent travel ecosystem. This system is built upon collecting and processing multidimensional data through a vehicle management system. It captures over one hundred data fields from the vehicle, including power consumption, wheel speed, and battery temperature, as well as driver behavior data like vehicle positioning, speed, and braking. This data is then used to build intelligent models that enable multi-scenario operations, such as real-time hotspot distribution to help drivers find passengers more efficiently and transparent billing systems. The company also engages in the design and manufacturing of its vehicles, with developments like the Haima EX00 undergoing rigorous testing in extreme weather conditions.