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BoostUp.ai

Marketing · Santa Clara, United States · Founded 2018

Founded in 2018 by Sharad Verma, Amit Sasturkar, and Neel Kamal, BoostUp.ai operates in the Revenue Operations and Intelligence market, offering a sophisticated platform for B2B enterprises. The company was established to address the persistent problem of inaccurate sales forecasting, which the founders identified as a critical weakness for sales executive teams. They observed that traditional CRM data was often unreliable and that crucial deal-closing signals were lost in siloed communication channels like emails and calls. Co-founder and CTO, Amit Sasturkar, brought extensive experience in building large-scale AI systems from his time at Google and Yahoo, and as a co-founder of OpsClarity. Co-founder Sharad Verma now serves as an advisor, with Justin Shriber appointed as CEO in February 2024 to guide the company's next growth phase. BoostUp.ai provides a subscription-based, AI-powered Revenue Command Center designed to give sales organizations tools for predictable and consistent growth. The platform ingests and analyzes unstructured data from dozens of sources, including emails, calendars, call transcripts, and CRM systems, to provide a unified view of the revenue pipeline. Its core functionalities include sales forecasting, deal intelligence, and conversation intelligence. The system uses AI and natural language processing to assess buyer sentiment and engagement, identify deal risks, and improve the accuracy of revenue projections. Key features include a federated data model for seamless integration, multi-dimensional forecasting for complex revenue models like consumption-based or product-led growth, and AI-driven agents called 'BoostBots' to enhance sales representative productivity. The business model targets enterprise clients, with notable customers like Cloudflare, Teradata, Udemy, and MongoDB. The company's journey began with a focus on voice-based conversational intelligence before expanding into a comprehensive revenue intelligence platform. Significant milestones include raising $6.25 million in a 2020 funding round, a $6 million Series A in April 2021, and a $28.5 million Series B in March 2022, bringing its total raised capital to over $40 million. This funding has been directed towards advancing its product roadmap, particularly in advanced forecasting and Revenue BI. The platform is designed for self-service customization, allowing operations teams to adapt it without costly professional services, and aims for high adoption across all revenue-generating roles, from front-line sellers to the C-suite. Keywords: Revenue Operations, Intelligence, sales forecasting, deal intelligence, pipeline management, conversation intelligence, B2B, AI, revenue management, sales analytics