Boodmo

About Boodmo

Boodmo operates as an online marketplace for automobile spare parts in India, targeting a market estimated to be worth between $10 billion and $13.27 billion in 2023 and projected to grow significantly. The company was established in 2015 by Ukrainian entrepreneurs Yevgen Sokolnikov and Oleksandr Danylenko. Their journey began after researching the Indian e-commerce landscape and identifying the auto components sector as a large, unorganized market with significant potential for digitization. Sokolnikov brought experience as a serial entrepreneur in e-commerce, while Danylenko had a background in managing roles at a major auto components distributor in Eastern Europe.

The business functions as a B2C e-commerce platform that connects car owners with a wide array of genuine and aftermarket replacement parts from over 400 suppliers. The platform addresses common issues in the unorganized sector, such as price disparity and difficulty in accessing specific parts. Boodmo's business model is based on generating revenue from margins on sales made by vendors through its platform. For the fiscal year 2023-2024, the company reported total revenue of ₹18.1 Cr. The platform is free for customers to use, with no subscription fees.

Boodmo’s core offering is its extensive digital catalog, which features over 13 million unique parts for a wide range of car models, from basic to luxury vehicles. Customers can find service parts, lubricants, brakes, suspension components, and even rarer items like bumpers. The company operates its own sorting hubs and warehouses to control logistics and ensure quality. These fulfillment centers are located in Delhi, Bengaluru, and Jaipur. Boodmo has secured a total of $12.5M in funding over 7 rounds, with Chernovetskyi Investment Group being a key institutional investor. This capital has been utilized to enhance its warehouse management systems, expand fulfillment centers, and improve delivery speed.