B
Bite
Creates digital ordering technology that enhances hospitality experiences through personalized guest interactions
About Bite
Bite is a company that provides intelligent self-ordering kiosks for the restaurant and food service industry. The company's technology is driven by AI that analyzes ordering behavior to provide intelligent upsells, aiming to increase sales for its clients. The platform also focuses on improving order accuracy and reducing operational costs by automating the ordering process, which can lead to a reduction in staffing needs.
Read full description
Bite's system integrates with existing restaurant technology, as it offers bi-directional POS sync, ensuring that menu changes at the Point of Sale are reflected in the kiosks. The company targets a range of clients in the food service industry, from quick-service restaurants to other hospitality businesses, and its business model is likely based on a B2B subscription or licensing fee for its software and hardware solutions. Bite also offers a first-party ordering platform that can be tailored to a client's brand.
At a glance
- Status
- Operational
- Founded
- 2015
- Headquarters
- New York City, United States
- Employees
- 93
- Open positions
- None listed
- Dealroom signal
- 80.9/100
- Industry
- Food, Marketing
- Sub-industry
- In-store Retail & Restaurant Tech
- Sector
- Food, Order Management, Facial Recognition
- Technology
- Recognition Technology
- Business model
- SaaS
- Client focus
- b2b
Latest news
Press, funding announcements and product moves mentioning Bite.
Funding history
Company financing events and reported valuations.
| Deal type | Date | Amount | Valuation | Investors | Source |
|---|---|---|---|---|---|
| SERIES A✓Equity / VC | Apr 2024 | $9M | $36M | Food-X · One Way Ventures · Tamarisc Ventures · Staley Capital | ↗ |
| EARLY VC✓Equity / VC | Nov 2023 | $620K | $2.5M | Undisclosed | ↗ |
Growth signals
Latest recorded traffic for Bite is 11K monthly website visits, up 35.8% over the last three months. Bite's team grew 4.5% over the past year.
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Investors
From Dealroom's funding and investor records, grouped by the round each investor first entered.
Seed5 investors entered at this stage
Food-X
SOSV
One Way Ventures
TIA Ventures- TVTamarisc Ventures
Series A2 investors entered at this stage
- SCStaley Capital
- GPGraham Partners
Other known investors4 additional known investors
- BVBLD Ventures
Branded Strategic Hospitality
Branded Ventures
Plug and Play
Source: Dealroom Talent Intelligence.
Global footprint
team presence
Market sentiment
An AI-synthesised read of the highest-engagement posts about Bite on X, ranked by likes and reposts, corporate channels excluded.
Reading the room on X — pulling top posts and synthesizing themes…
Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour
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