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BeyondSure
B2B2C insurance enablement platform for partners
About BeyondSure
BeyondSure is a B2B2C insurance enablement platform that operates as an IRDAI-registered Direct Insurance Broker, holding License No: 830. The company rebranded from its former name, Bimasuraksha. It functions as a venture of the Shrigoda Insurance Group, which has been operational since 1963, and is also associated with a founding member of a Peer-to-Peer (P2P) Non-Banking Financial Company (NBFC). Shrigoda Insurance Brokers Limited, also known as Insurance4Life, was incorporated on January 27, 2022.
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The firm's business model is designed to empower its partners by providing a comprehensive, white-labeled insurance ecosystem. BeyondSure's target clients include wealth managers, Mutual Fund Distributors (MFDs), small finance banks, NBFCs, chartered accountants, tax consultants, loan agents, fintech platforms, and housing and corporate societies. The platform enables these partners to sell insurance products under their own brand, while BeyondSure handles the backend operations. Revenue is generated through this partnership model, where partners leverage BeyondSure's infrastructure to serve their own client base.
BeyondSure offers a suite of services that includes a technology dashboard for managing quotes and applications, advisory support with product knowledge and comparison tools, and extensive post-sales support covering claims, renewals, and customer service. The product portfolio accessible through the platform is broad, covering life, health, motor, travel, and home insurance. The company's leadership team includes Founder & CEO Rahul Sharma, COO Priya Patel, Head of Technology Arjun Mehta, and Chief Insurance Officer Sneha Reddy. The parent group, Shrigoda, was founded by Kamal Choudhary, who has over six decades of experience in the insurance sector.
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Growth signals
Latest recorded traffic for BeyondSure is 910 monthly website visits, up 600% over the last three months.
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