Product Reports Resources Pricing Login Book a demo
COMPANY PROFILE

Bennie

Explore full profile

Bennie - Better Employee Benefits

New York City, United StatesFounded 2019Jobs Recruitment
Valuation $50–100M Last recorded · 2023
Headcount 100–500 Current team size
Total funding $100–500M Disclosed equity funding
Unlock exact values This page shows ranges. Dealroom has the exact numbers for Bennie and the history behind them.

About Bennie

Bennie.com is a global benefits platform that provides a range of modern solutions to employers, employees, and their dependents. Their services include consulting, insurance, coaching, and training. They cater to a wide range of clients, from small businesses to large corporations, helping them to manage their employee benefits more effectively and efficiently.

Their business model is based on providing a comprehensive suite of services that help companies improve their benefits offerings while also reducing costs. They offer a unique app that consolidates all benefits information in one place, making it easier for employees to access and understand their benefits. This includes features like viewing ID cards, searching for in-network doctors, exploring costs, and chatting with a healthcare concierge for help with claims, coverage, enrollment, and more.

In addition to this, Bennie.com also offers a dedicated consultant for each client, who proactively plans and manages their benefits strategy. This service is designed to alleviate the burden on HR teams, who often have to chase down brokers for answers.

One of their standout offerings is the Better Health Plan, a level-funded, cost-effective option for healthcare. This plan allows employers to improve cash flow with lower monthly healthcare payments while providing plan design flexibility and limiting employee out-of-pocket costs.

Bennie.com generates revenue through the fees they charge for their services, which include consulting, insurance brokerage, and the use of their app.

Source: Dealroom company data

At a glance

Status
Operational
Founded
2019
Headquarters
New York City, United States
Employees
183
Open positions
3
Dealroom signal
75.1/100
Industry
Jobs Recruitment
Sector
Jobs Recruitment, Platform
Client focus
b2b

Funding history

5 recorded events

Company financing events and reported valuations.

Deal typeDateAmountValuationInvestorsSource
GROWTH EQUITY VCOther financing Dec 2025 $50M — LNC partners ↗
SEEDOther financing Apr 2023 $12M $48M Motley Fool Ventures —
Showing the latest 2 of 5 recorded eventsBook a demo for the full funding history →

Growth signals

Bennie website traffic

Latest recorded traffic for Bennie is 32K monthly website visits, up 100% over the last three months. Bennie's team declined 0.5% over the past year.

Latest monthly visits32K 3-month web change+100% 1-year team growth-0.5%
Summary metrics are public; monthly history is available with a demoCompare with peers →

Investments and acquisitions

Capital deployed

Recent portfolio relationships for companies that also act as investors or acquirers.

Investors

7 investors on the cap table

From Dealroom's funding and investor records, grouped by the round each investor first entered.

Seed5 investors entered at this stage

Series A1 investor entered at this stage

  • Interplay

Series B and later1 investor entered at this stage

  • LNC partners
Team profiled 12 named & role-tagged
Founders Hidden — book a demo/100 quality score
Key operators 4 quality Hidden — book a demo/100
Potential founders Hidden — book a demo likely future founders
Startup mafia Hidden — book a demo alumni-founded startups
Talent movements Hidden — book a demo in · Hidden — book a demo out past 12 months

Source: Dealroom Talent Intelligence.

Global footprint

Workforce and web traffic by country
Workforce by country
4 countries with
team presence
🇺🇸 United States97.8%
🇵🇭 Philippines0.7%
🇸🇦 Saudi Arabia0.7%
🇮🇹 Italy0.7%
4 countries shown

Market sentiment

Posts on X, past 7 days

An AI-synthesised read of the highest-engagement posts about Bennie on X, ranked by likes and reposts, corporate channels excluded.

Reading the room on X — pulling top posts and synthesizing themes…

Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour

See Bennie’s full profile on Dealroom

Request a free trial to see the complete deal history, financials, people graph and growth signals.

Takes under a minute. Already use Dealroom? Log in.