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Bennie

Jobs Recruitment · New York City, United States · Founded 2019

Bennie - Better Employee Benefits MoreLess

Bennie.com is a global benefits platform that provides a range of modern solutions to employers, employees, and their dependents. Their services include consulting, insurance, coaching, and training. They cater to a wide range of clients, from small businesses to large corporations, helping them to manage their employee benefits more effectively and efficiently.

Their business model is based on providing a comprehensive suite of services that help companies improve their benefits offerings while also reducing costs. They offer a unique app that consolidates all benefits information in one place, making it easier for employees to access and understand their benefits. This includes features like viewing ID cards, searching for in-network doctors, exploring costs, and chatting with a healthcare concierge for help with claims, coverage, enrollment, and more.

In addition to this, Bennie.com also offers a dedicated consultant for each client, who proactively plans and manages their benefits strategy. This service is designed to alleviate the burden on HR teams, who often have to chase down brokers for answers.

One of their standout offerings is the Better Health Plan, a level-funded, cost-effective option for healthcare. This plan allows employers to improve cash flow with lower monthly healthcare payments while providing plan design flexibility and limiting employee out-of-pocket costs.

Bennie.com generates revenue through the fees they charge for their services, which include consulting, insurance brokerage, and the use of their app.

Keywords: Employee Benefits, Consulting, Insurance, Coaching, Training, Healthcare Concierge, Benefits Strategy, HR Support, Better Health Plan, Cost-effective Healthcare.

Company overview

Bennie company information

The essential company record, classifications and operating signals in one place.

Status
Operational
Founded
2019
Headquarters
New York City, United States
Employees
183
Open positions
3
Dealroom signal
75.1
client focusb2bsectorPlatformindustryJobs Recruitment

Valuation & funding

Bennie funding history

Company financing events and reported valuations.

Deal typeDateAmountValuationInvestorsSource
GROWTH EQUITY VCOther financing Dec 2025 $50M LNC partners
SEEDOther financing Apr 2023 $12M $48M Motley Fool Ventures
SEEDOther financing Aug 2022 $33M $132M Picus Capital
SEEDOther financing Jan 2022 $33M $132M Picus Capital · Global Founders Capital · Interplay · FJ Labs
EARLY VCOther financing Dec 2020 $0 Interplay
Showing 5 recorded eventsUnlock the complete deal history →

Growth signals

Bennie website traffic

Latest recorded traffic for Bennie is 32K monthly website visits, up 100% over the last three months. Bennie's team declined 0.5% over the past year.

Latest monthly visits32K 3-month web change+100% 1-year team growth-0.5%
Monthly website visits74 observations · Mar 2020–Jul 2026
Hover or focus a point to see its exact monthly valueCompare with peers →

Comparisons

Bennie compared with similar companies

Dealroom’s weighted taxonomy model identifies the closest operating peers. Company identity and context stay open; selected comparison metrics preview what is available in the platform.

Showing 8 of the closest matchesCompare every metric →

Talent graph

Bennie's talent

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Team profiled 12 named & role-tagged
Founders Hidden — book a demo/100 quality score
Key operators 4 quality Hidden — book a demo/100
Potential founders Hidden — book a demo likely future founders
Startup mafia Hidden — book a demo alumni-founded startups
Talent movements Hidden — book a demo in · Hidden — book a demo out past 12 months

Source: Dealroom Talent Intelligence.

Investors

7 investors on Bennie's cap table

Sourced from Dealroom's funding and investor records. Investor profile links are shown where available.

Seed 5 investors entered at this stage
Series A 1 investor entered at this stage
Interplay
Series B+ 1 investor entered at this stage
LNC partners

Global footprint

Where Bennie has talent and traffic

Workforce by country
4 countries with
team presence
🇺🇸 United States97.8%
🇵🇭 Philippines0.7%
🇸🇦 Saudi Arabia0.7%
🇮🇹 Italy0.7%
4 countries shown

In the news

Latest news about Bennie

Recent press, funding announcements, and product moves mentioning Bennie — open to read from the original sources.

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Market sentiment

What the market is saying about Bennie

An AI-synthesized read of the highest-engagement posts about Bennie on X over the past 7 days. We rank by likes & retweets, ignore corporate channels, and surface the themes that broke out from real people.

Reading the room on X — pulling top posts and synthesizing themes…

Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour

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