B
BBB
An in-vitro diagnostics and healthcare technology startup dedicated to early detection and prevention of disease
About BBB
BBB (bbbtech.com), operating under the name MARK-B Inc., is a South Korean healthcare company established in October 2014 by CEO Jae-Gyu Choi. The firm is focused on the in-vitro and mobile diagnostics market, aiming to provide affordable, accurate, and easy-to-use diagnostic platforms for qualified labs and at-home use.
The company's core technology revolves around its patented MARK-B™ platform, which utilizes a 'Magnetic force-assisted electrochemical sandwich immunoassay' (MESIA) to quantify various biomarkers from a small blood sample. This technology enables the development of compact, portable diagnostic devices. The flagship product line includes the 'elemark®' and 'MARK-B' analyzers. The fully automated MARK-B system requires no sample pre-processing; a self-contained consumable cartridge separates plasma from whole blood and performs an electrochemical analysis, delivering results in minutes. The device features a 5.5” touchscreen, runs on Android, and offers connectivity through Wi-Fi and USB ports for data management with cloud servers and printers.
BBB's business model involves the sale of these diagnostic devices and accompanying test cartridges. The company has developed a portfolio of tests for various health conditions, including tumor markers (PSA, CEA), cardiovascular diseases (cTnI, D-dimer), sepsis, infectious diseases like COVID-19, and markers for metabolic and thyroid conditions. Significant milestones include raising $5 million in a Series A round in August 2016 and $16.5 million in a Series B round in October 2018. The company has actively formed partnerships, signing OEM contracts with firms like GreenCross MS and Philosys Inc., and has engaged in joint research with institutions such as Seoul National University Bundang Hospital and Korea University Guro Hospital to develop and validate its diagnostic kits for cancer and other chronic diseases. The company has also achieved regulatory milestones, including CE marks for its cancer and COVID-19 tests.
Source: Dealroom company dataAt a glance
- Status
- Operational
- Founded
- 2014
- Headquarters
- Seongnam-si, South Korea
- Open positions
- None listed
- Dealroom signal
- 54.4/100
- Industry
- Health
- Sub-industry
- BioTechnology, Health Platform
- Sector
- Biotech & Life Sciences, Biotechnology, Spinout, IVD, Biotech and Pharma, observatoire industrial tech, DT and LS, science-based
- Business model
- Manufacturing
- Client focus
- b2b
- Investment activity
- 1 company, latest Jul 1998
- Capital deployed
- $3.5M
- Preferred round
- EARLY VC
- Links
- Website
Knowledge graph
More headlines
Funding history
Company financing events and reported valuations.
Growth signals
Latest recorded traffic for BBB is 970 monthly website visits, down 30.7% over the last three months.
Similar companies
Company identity and context are open; selected comparison metrics preview what is available on the platform.
Investments and acquisitions
Recent portfolio relationships for companies that also act as investors or acquirers.
Investors
From Dealroom's funding and investor records, grouped by the round each investor first entered.
Seed2 investors entered at this stage
SOSV
Hax
Series A5 investors entered at this stage
Mirae Asset Venture Investment
POSCO Venture Capital- IAiD Ventures America
HB Investment- DPDongwha Pharm
Other known investors1 additional known investor
Korea Advanced Institute of Science and Technology
Source: Dealroom Talent Intelligence.
Global footprint
Market sentiment
An AI-synthesised read of the highest-engagement posts about BBB on X, ranked by likes and reposts, corporate channels excluded.
Reading the room on X — pulling top posts and synthesizing themes…
Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour
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