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BBB

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An in-vitro diagnostics and healthcare technology startup dedicated to early detection and prevention of disease

Seongnam-si, South KoreaFounded 2014Biotech & Life Sciences
Valuation $50–100M Last recorded · 2018
Total funding $10–50M Disclosed equity funding
Unlock exact values This page shows ranges. Dealroom has the exact numbers for BBB and the history behind them.

About BBB

BBB (bbbtech.com), operating under the name MARK-B Inc., is a South Korean healthcare company established in October 2014 by CEO Jae-Gyu Choi. The firm is focused on the in-vitro and mobile diagnostics market, aiming to provide affordable, accurate, and easy-to-use diagnostic platforms for qualified labs and at-home use.

The company's core technology revolves around its patented MARK-B™ platform, which utilizes a 'Magnetic force-assisted electrochemical sandwich immunoassay' (MESIA) to quantify various biomarkers from a small blood sample. This technology enables the development of compact, portable diagnostic devices. The flagship product line includes the 'elemark®' and 'MARK-B' analyzers. The fully automated MARK-B system requires no sample pre-processing; a self-contained consumable cartridge separates plasma from whole blood and performs an electrochemical analysis, delivering results in minutes. The device features a 5.5” touchscreen, runs on Android, and offers connectivity through Wi-Fi and USB ports for data management with cloud servers and printers.

BBB's business model involves the sale of these diagnostic devices and accompanying test cartridges. The company has developed a portfolio of tests for various health conditions, including tumor markers (PSA, CEA), cardiovascular diseases (cTnI, D-dimer), sepsis, infectious diseases like COVID-19, and markers for metabolic and thyroid conditions. Significant milestones include raising $5 million in a Series A round in August 2016 and $16.5 million in a Series B round in October 2018. The company has actively formed partnerships, signing OEM contracts with firms like GreenCross MS and Philosys Inc., and has engaged in joint research with institutions such as Seoul National University Bundang Hospital and Korea University Guro Hospital to develop and validate its diagnostic kits for cancer and other chronic diseases. The company has also achieved regulatory milestones, including CE marks for its cancer and COVID-19 tests.

Source: Dealroom company data

At a glance

Status
Operational
Founded
2014
Headquarters
Seongnam-si, South Korea
Open positions
None listed
Dealroom signal
54.4/100
Industry
Health
Sub-industry
BioTechnology, Health Platform
Sector
Biotech & Life Sciences, Biotechnology, Spinout, IVD, Biotech and Pharma, observatoire industrial tech, DT and LS, science-based
Business model
Manufacturing
Client focus
b2b
Investment activity
1 company, latest Jul 1998
Capital deployed
$3.5M
Preferred round
EARLY VC
Links
Website

Funding history

4 recorded events

Company financing events and reported valuations.

Deal typeDateAmountValuationInvestorsSource
SERIES B✓Equity / VC Oct 2018 $14M $55M HB Investment · Dongwha Pharm —
SERIES A✓Equity / VC Oct 2016 $5M $20M Mirae Asset Venture Investment · POSCO Venture Capital · iD Ventures America —
Showing the latest 2 of 4 recorded eventsBook a demo for the full funding history →

Growth signals

BBB website traffic

Latest recorded traffic for BBB is 970 monthly website visits, down 30.7% over the last three months.

Latest monthly visits970 3-month web change-30.7%
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Similar companies

Closest operating peers by Dealroom taxonomy

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Investments and acquisitions

Capital deployed

Recent portfolio relationships for companies that also act as investors or acquirers.

Investors

8 investors on the cap table

From Dealroom's funding and investor records, grouped by the round each investor first entered.

Seed2 investors entered at this stage

Series A5 investors entered at this stage

  • Mirae Asset Venture Investment
  • POSCO Venture Capital
  • iD Ventures America
  • HB Investment
  • Dongwha Pharm

Other known investors1 additional known investor

  • Korea Advanced Institute of Science and Technology
Team profiled 2 named & role-tagged
Founders Hidden — book a demo/100 quality score
Key operators 1 quality Hidden — book a demo/100
Potential founders Hidden — book a demo likely future founders
Startup mafia Hidden — book a demo alumni-founded startups
Talent movements Hidden — book a demo in · Hidden — book a demo out past 12 months

Source: Dealroom Talent Intelligence.

Global footprint

Workforce and web traffic by country
Workforce by country
🇰🇷 South Korea · Seongnam-si HQ
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Market sentiment

Posts on X, past 7 days

An AI-synthesised read of the highest-engagement posts about BBB on X, ranked by likes and reposts, corporate channels excluded.

Reading the room on X — pulling top posts and synthesizing themes…

Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour

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