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COMPANY PROFILE

Backbone

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Creating the software and devices platform for the future of gaming—specifically cloud game streaming and core gaming on mobile devices

Palo Alto, United StatesFounded 2018Consumer Services
Valuation $100–250M Last recorded · 2022
Revenue $1–10M Latest reported FY
Headcount <100 Current team size
Total funding $10–50M Disclosed equity funding
Unlock exact values This page shows ranges. Dealroom has the exact numbers for Backbone and the history behind them.

About Backbone

Backbone is a dynamic startup that operates in the mobile gaming industry, providing a unique solution for gamers who want to enhance their mobile gaming experience. The company offers a specialized gaming controller called Backbone One, which is designed to be compatible with iPhones. This controller transforms a smartphone into a portable gaming console, allowing users to play a wide variety of games with improved control and comfort.

Backbone primarily serves individual gamers who are passionate about mobile gaming, including casual players and professional e-sports athletes. The company also appeals to content creators who want to record, edit, and share their gameplay seamlessly. The market Backbone operates in is the rapidly growing mobile gaming sector, which has seen significant expansion due to the increasing popularity of mobile games and advancements in mobile technology.

The business model of Backbone revolves around the sale of its hardware product, the Backbone One controller. Additionally, the company offers a subscription service called Backbone+, which provides users with enhanced features such as advanced recording and editing tools, cloud storage for gameplay clips, and access to exclusive content and community events. This dual revenue stream—hardware sales and subscription services—enables Backbone to generate consistent income while fostering a loyal customer base.

Backbone makes money by selling its gaming controllers directly to consumers through its website and other retail channels. The subscription service, Backbone+, provides a recurring revenue stream, ensuring ongoing financial stability and growth potential. By offering a high-quality product and valuable services, Backbone aims to capture a significant share of the mobile gaming market and build a strong brand presence.

Source: Dealroom company data

At a glance

Status
Operational
Founded
2018
Headquarters
Palo Alto, United States
Employees
72
Open positions
None listed
Dealroom signal
15.1/100
Industry
Gaming
Sub-industry
Mobile Gaming, Console & PC Gaming
Sector
Consumer Services, Cloud Computing
Business model
SaaS
Client focus
b2c

Funding history

3 recorded events

Company financing events and reported valuations.

Deal typeDateAmountValuationInvestorsSource
SERIES BEquity / VC Jun 2024 $0 — FJ Labs —
SERIES A✓Equity / VC Feb 2022 $40M $160M Jason Citron · Ashton Kutcher · Nick Fajt · Amy Schumer ↗
Showing the latest 2 of 3 recorded eventsBook a demo for the full funding history →

Financials

Revenue over time

Revenue, earnings and other financial measures where available. Years marked “E” are estimates.

YearRevenueGrowth
2026
2025
2024
2023
2022 —
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Growth signals

Backbone website traffic

Latest recorded traffic for Backbone is 280K monthly website visits, down 22.2% over the last three months. Backbone's team declined 28.7% over the past year.

Latest monthly visits280K 3-month web change-22.2% 1-year team growth-28.7%
Summary metrics are public; monthly history is available with a demoCompare with peers →

Investments and acquisitions

Capital deployed

Recent portfolio relationships for companies that also act as investors or acquirers.

Investors

18 investors on the cap table

From Dealroom's funding and investor records, grouped by the round each investor first entered.

Seed1 investor entered at this stage

  • Adjacent

Series A12 investors entered at this stage

Other known investors5 additional known investors

  • 359 Capital
  • BoxGroup
  • Habitat Partners
  • Left Lane Capital
  • Ludlow Ventures
Team profiled 15 named & role-tagged
Founders Hidden — book a demo/100 quality score
Key operators 1 quality Hidden — book a demo/100
Potential founders Hidden — book a demo likely future founders
Startup mafia Hidden — book a demo alumni-founded startups
Talent movements Hidden — book a demo in · Hidden — book a demo out past 12 months

Source: Dealroom Talent Intelligence.

Global footprint

Workforce and web traffic by country
Workforce by country
6 countries with
team presence
🇺🇸 United States87.8%
🇮🇳 India4.1%
🇱🇹 Lithuania2%
🇨🇳 China2%
🇹🇿 Tanzania2%
Top 5 of 6 shown

Market sentiment

Posts on X, past 7 days

An AI-synthesised read of the highest-engagement posts about Backbone on X, ranked by likes and reposts, corporate channels excluded.

Reading the room on X — pulling top posts and synthesizing themes…

Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour

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