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B2BWorks
Full-service, online business-to-business advertising network
About B2BWorks
B2BWorks, established during the early days of the Internet's Web 1.0 era, is a pioneering B2B online advertising network. Partnering with Slack and Company, B2BWorks created some of the first legitimate online opportunities for business marketers to reach and target business professionals. The network comprises nearly 1000 websites and newsletters in the B2B media space.
B2BWorks serves a diverse range of advertising clients, including major corporations such as IBM, USPS, Sprint, Dow Chemical, and CDW. The company operates in the B2B advertising market, providing a platform for businesses to efficiently reach their target audience.
The business model revolves around offering advertising space across its extensive network, generating revenue through ad placements and partnerships. By leveraging its vast network, B2BWorks enables advertisers to connect with business professionals in a streamlined and effective manner.
Source: Dealroom company dataAt a glance
- Founded
- 1999
- Headquarters
- Chicago, United States
- Sector
- Marketing
Knowledge graph
More headlines
Investors
From Dealroom's funding and investor records, grouped by the round each investor first entered.
Series A2 investors entered at this stage
Menlo Ventures- CPConvergence Partners
Source: Dealroom Talent Intelligence.
Global footprint
Market sentiment
An AI-synthesised read of the highest-engagement posts about B2BWorks on X, ranked by likes and reposts, corporate channels excluded.
Reading the room on X — pulling top posts and synthesizing themes…
Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour
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