COMPANY PROFILE

Avazu Inc

Explore full profile

Avazu is a service provider of online advertising and digital marketing

Huangpu, ChinaFounded 2009Marketing

Valuation $250–500M Last recorded · 2014

Total funding $10–50M Disclosed equity funding

Unlock exact values

About Avazu Inc

Avazu DSP is a leading player in the programmatic marketing space, offering a comprehensive performance marketing solution that leverages big data, prediction, and optimization algorithms. The company operates a marketplace where tens of billions of proprietary and third-party traffic are traded, making it a significant player in the digital advertising ecosystem. Avazu DSP serves a diverse range of clients, including advertisers, publishers, and developers, primarily in the gaming and non-gaming sectors. The company has been recognized for its innovative approach and has received numerous awards, including being ranked in the top tiers of AppsFlyer's global advertising networks for both gaming and non-gaming categories. Avazu DSP's business model revolves around providing a one-stop solution for performance marketing, ensuring that every dollar spent by its clients is more targeted and effective. The company makes money through its marketplace transactions and by offering tailored advertising solutions that help clients achieve their marketing goals. Avazu DSP operates globally, with a strong presence in regions like LATAM, APAC, and Asia Pacific. The company is also involved in strategic partnerships and events to discuss future trends in intelligent marketing and globalization strategies.

MoreLess Source: Dealroom company data

At a glance

Status: Operational
Founded: 2009
Headquarters: Huangpu, China
Open positions: None listed
Dealroom signal: 54.1/100
Industry: Media, Marketing
Sub-industry: Adtech
Sector: Marketing, Testing, Verification, Delivery, Content, Retargeting, Storage, Publishing, Multi-Channel, Auction
Client focus: b2b
Links: Website X

Knowledge graph

Founder mafia, market maps, research and news connected to this company by Dealroom

Funding history

1 recorded event

Company financing events and reported valuations.

Deal type	Date	Amount	Valuation	Investors	Source
SERIES A✓Equity / VC	Mar 2014	$48M	$192M	Gaorong Ventures	—

Showing the latest 1 of 1 recorded eventsBook a demo for the full funding history →

Growth signals

Avazu Inc website traffic

Latest recorded traffic for Avazu Inc is 150 monthly website visits, down 51.6% over the last three months.

Latest monthly visits150 3-month web change-51.6%

Monthly website visitsOct 2014–Mar 2025

Explore monthly traffic historyTrack growth over time and compare with peersBook a demo

Summary metrics are public; monthly history is available with a demoCompare with peers →

Similar companies

Closest operating peers by Dealroom taxonomy

Company identity and context are open; selected comparison metrics preview what is available on the platform.

Company	Headquarters	Status	Employees	Total funding	Valuation
NENetimperativeNetimperative - News - Today's top stories	London, United Kingdom	Operational	11	—	—
RORoundforestAI-powered shopping recommendation and comparison tools	Tel Aviv-Yafo, Israel	Operational
KAKaseKase is an up-rising global brand and has been studied and developed on camera filters many years	Dongcheng District, China	Operational
VIVision247Helps broadcasters and TV channels manage and distribute content	London, United Kingdom	Closed
STStrongViewConnect with consumers. A Selligent company.	Redwood City, United States	Acquired
CFCanopy Cloud FabricCanopy is a platform where all data of an individual’s wealth is put into one place, aggregated, valued and shown as a single report	Savigny-sur-Seille, France	Operational
E-e-iceblueE-iceblue offers businesses with a range of solutions that enable them to read, write, and manage office documents	China	Operational
ACActiveTrailA market leader in email marketing, offering web-based email marketing solutions	Tel Aviv-Yafo, Israel	Operational