A
Auxia
Using AI agents to create real-time, personalized customer journeys from first-party data
About Auxia
Auxia is a software platform that enables large enterprises to use their first-party data to create and manage personalized customer journeys across multiple channels. Built around an "agentic" architecture, the platform uses autonomous agents—AI-driven components that interpret data and make decisions—to adjust marketing actions in real time based on individual customer behavior and context.
Instead of relying on traditional rules-based systems or static segmentation, Auxia’s platform allows marketing and product teams to define goals or outcomes, while the underlying agents handle the operational complexity of delivering tailored experiences. This means customer interactions can continuously evolve, responding to changes in behavior or preferences without the need for manual updates.
Auxia integrates with a company’s existing data infrastructure, including customer data platforms (CDPs), CRM tools, and analytics systems, making it possible to act on existing datasets without rebuilding workflows from scratch. The platform is designed to support cross-channel personalization, including channels like email, websites, apps, and messaging, with minimal dependency on engineering teams.
By abstracting the logic and execution of personalization into autonomous agents, Auxia aims to streamline how enterprises deliver consistent, relevant experiences to customers at scale.
Source: Dealroom company dataAt a glance
- Status
- Operational
- Founded
- 2022
- Headquarters
- Palo Alto, United States
- Employees
- 89
- Open positions
- 4
- Dealroom signal
- 89.6/100
- Industry
- Marketing, Enterprise Software
- Sector
- AI, Core AI, AI Applications, AI Agents
- Technology
- Artificial Intelligence
- Business model
- SaaS
- Client focus
- b2b
Knowledge graph
More headlines
Funding history
Company financing events and reported valuations.
| Deal type | Date | Amount | Valuation | Investors | Source |
|---|---|---|---|---|---|
| SERIES A✓Equity / VC | Mar 2025 | $18M | $71M | David Fischer · Mitsubishi UFJ Financial Group · Lorraine Twohill · VMG Partners | ↗ |
| SEED✓Equity / VC | Sep 2024 | $5.9M | $24M | Undisclosed | ↗ |
Growth signals
Latest recorded traffic for Auxia is 30K monthly website visits, up 114.3% over the last three months. Auxia's team grew 89.4% over the past year.
Open positions
Similar companies
Company identity and context are open; selected comparison metrics preview what is available on the platform.
Investments and acquisitions
Recent portfolio relationships for companies that also act as investors or acquirers.
Investors
From Dealroom's funding and investor records, grouped by the round each investor first entered.
Series A6 investors entered at this stage
- VPVMG Partners
David Fischer
Mitsubishi UFJ Financial Group
Lorraine Twohill
Incubate Fund
Arjan Dijk
Other known investors1 additional known investor
MUFG Innovation Partners
Source: Dealroom Talent Intelligence.
Global footprint
team presence
Market sentiment
An AI-synthesised read of the highest-engagement posts about Auxia on X, ranked by likes and reposts, corporate channels excluded.
Reading the room on X — pulling top posts and synthesizing themes…
Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour
See Auxia’s full profile on Dealroom
Request a free trial to see the complete deal history, financials, people graph and growth signals.
Takes under a minute. Already use Dealroom? Log in.