A
Atrato
Provides a platform that allows consumers to split the cost of their purchases into installments without the need for credit cards
About Atrato
Atrato Pago is a Mexican fintech startup that offers a payment method for customers to make purchases at affiliated businesses, both online and in physical stores, and pay for them over a period of up to 24 months. This service is essentially a form of consumer credit, where Atrato Pago pays the merchant upfront and the customer repays Atrato Pago over time.
The company operates in the retail sector, serving a broad range of customers who are over 18 and under 70 years old, have a Mexican mobile number and email address, and are either Mexican nationals or permanent/temporary residents in Mexico. The company's business model is based on earning interest from the credit it extends to its customers.
To use Atrato Pago, customers select it as their payment method at the checkout of an online store or at a physical store. They then fill out an application and upload the required documents. Once approved, they can view their balance and payment references from their Atrato Pago profile.
In summary, Atrato Pago is a digital platform that provides consumer credit for retail purchases, serving a broad demographic in Mexico and earning revenue from the interest on the credit it extends.
Source: Dealroom company dataKnowledge graph
More headlines
Funding history
Company financing events and reported valuations.
| Deal type | Date | Amount | Valuation | Investors | Source |
|---|---|---|---|---|---|
| OtherOther financing | Jan 2023 | $0 | — | Undisclosed | ↗ |
| DEBT✓Debt | Sep 2021 | $15M | — | Architect Capital | — |
Financials
Revenue, earnings and other financial measures where available. Years marked “E” are estimates.
Growth signals
Latest recorded traffic for Atrato is 71K monthly website visits, down 2.7% over the last three months. Atrato's team grew 5.4% over the past year.
Open positions
Similar companies
Company identity and context are open; selected comparison metrics preview what is available on the platform.
| Company | Headquarters | Status | Employees | Total funding | Valuation |
|---|---|---|---|---|---|
TabitalBuy-now-pay-later solutions for African markets. |
Accra, Ghana | Operational | 2 | — | — |
| — | Operational | ||||
BaadmayBuy now, pay later installment payments |
Karachi, Pakistan | Operational | |||
TapNGoInstant, interest-free credit app empowering underbanked Africans with secure, flexible payment solutions |
Johannesburg, South Africa | Operational | |||
Roxa DigitalFintech payment solutions with Roxa vouchers for secure, effortless online transactions and world-class data protection |
Floriana, Malta | Operational | |||
SynaptoStreamlined payment integration for software platforms, maximizing income with superior rates and rapid deployment |
London, United Kingdom | Operational | |||
AllGoodE-commerce marketplace with Shariah-compliant BNPL financing |
Tashkent, Uzbekistan | Operational | |||
UzumBuy Now Pay Later, Integrated e-commerce, banking, and fintech ecosystem |
Tashkent, Uzbekistan | Operational |
Investments and acquisitions
Recent portfolio relationships for companies that also act as investors or acquirers.
Investors
From Dealroom's funding and investor records, grouped by the round each investor first entered.
Seed5 investors entered at this stage
Finnovista
Mexamerica Ventures
Y Combinator
Accel
Bill Clerico
Series B and later1 investor entered at this stage
- ACArchitect Capital
Other known investors3 additional known investors
Flucas Ventures
Martin Schrimpff
Startupbootcamp
Source: Dealroom Talent Intelligence.
Global footprint
team presence
Market sentiment
An AI-synthesised read of the highest-engagement posts about Atrato on X, ranked by likes and reposts, corporate channels excluded.
Reading the room on X — pulling top posts and synthesizing themes…
Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour
See Atrato’s full profile on Dealroom
Request a free trial to see the complete deal history, financials, people graph and growth signals.
Takes under a minute. Already use Dealroom? Log in.






