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AproPLAN

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The APROPLAN application brings together all the site stakeholders around the objectives of deadlines, budget and compliance

La Hulpe, BelgiumFounded 2012Other B2B Software
Valuation $25–50M Last recorded · 2017
Revenue $1–10M Latest reported FY
Headcount <100 Current team size
Total funding $10–50M Disclosed equity funding
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About AproPLAN

AproPLAN, founded in 2012 in Brussels, Belgium, developed a SaaS-based construction management software to digitize and streamline on-site processes. The company was established by Thomas Goubau, who served as CEO, along with co-founders Paul de Gheldere, Renauld Lacroix, Frédéric Salvé, and Jean-Philippe Cardoso. Goubau's background includes roles at At Kearney and BT, experiences that informed his vision to modernize the traditionally paper-based construction industry.

The firm's core business revolves around a mobile application that facilitates collaboration between architects, contractors, engineers, and clients. It provides a centralized platform for managing tasks, documents, and communication in real-time. The software's features include issue tracking, punch lists, document management with version control, and customizable reporting, all accessible via tablets and smartphones, even offline. AproPLAN's revenue model is based on monthly subscriptions with different tiers, including a free basic plan and more advanced 'Pro' and 'Expert' options. Clients range from large contractors like BAM and Besix to individual architects and engineers.

A significant milestone for AproPLAN was securing a €5 million ($5.57M) Series A funding round on June 22, 2017, led by Fortino Capital. This investment was aimed at enhancing the product's on-site user experience and expanding sales and marketing efforts. In January 2019, AproPLAN merged with the Danish company GenieBelt in a 50/50 deal to form LetsBuild. This merger was a strategic move to create a comprehensive, end-to-end digital platform for the construction industry, combining AproPLAN's strength in on-site follow-up and quality control with GenieBelt's expertise in planning and progress reporting. Thomas Goubau transitioned to the role of Chief Commercial Officer (CCO) in the new entity.

Source: Dealroom company data

At a glance

Founded
2012
Headquarters
La Hulpe, Belgium
Sector
Other B2B Software

Investors

4 investors on the cap table

From Dealroom's funding and investor records, grouped by the round each investor first entered.

Series A4 investors entered at this stage

  • Fortino Capital Partners
  • Matexi
  • Peter Minne
  • Inventures Investment Partners
Team profiled 2 named & role-tagged
Founders Hidden — book a demo/100 quality score
Key operators 2 quality Hidden — book a demo/100
Potential founders Hidden — book a demo likely future founders
Startup mafia Hidden — book a demo alumni-founded startups
Talent movements Hidden — book a demo in · Hidden — book a demo out past 12 months

Source: Dealroom Talent Intelligence.

Global footprint

Workforce and web traffic by country
Workforce by country
🇧🇪 Belgium · La Hulpe HQ
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Market sentiment

Posts on X, past 7 days

An AI-synthesised read of the highest-engagement posts about AproPLAN on X, ranked by likes and reposts, corporate channels excluded.

Reading the room on X — pulling top posts and synthesizing themes…

Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour

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